Video: Website Design for Broadcasters
The WBA and Jacobs Media are teaming up to bring members a video series aimed at helping stations build their digital strategies. The third video titled “Web Design for Broadcasters” is available now in the WBA website’s Members Only section…
Deadline set to get personalized digital roadmap at Summer Conference
A deadline is now set for anyone wanting to receive a personalized assessment of their station’s digital strategy at the WBA Summer Conference. Jacobs Media’s Digital Dot Connector, Seth Resler, will hold one-on-one meetings with broadcasters to take an in-depth…
Creating content to attract people to your station’s site
Content is king. That’s always been the case. In the second in a series of videos aimed at helping stations build their digital strategies, Seth Resler from Jacobs Media it talking about how you can create content to attract a larger…
How do all of your station’s digital tools connect back to the bottom line?
In this day and age, it’s difficult to keep up with all the latest technology. As broadcasters, we’re expected to be proficient with tools that didn’t exist 15 years ago, from Facebook and Twitter to blogs and podcasts. At a…
WBA, Jacobs Media provide digital strategy video series
The WBA and Jacobs Media are teaming up to bring members a video series aimed at helping stations build their digital strategies. The first video titled “Digital Strategy for Broadcasters” is available now in the WBA website’s Members Only section…
Stations can get personalized digital roadmap at Summer Conference
At this year’s WBA Summer Conference at the Hilton Milwaukee City Center, Jacobs Media’s Digital Dot Connector, Seth Resler, will hold one-on-one meetings with broadcasters to take an in-depth look at their station’s digital strategy. These meetings will take an…
Renting instead of owning digital platforms
Without question, the hot new gadget on the market is the smart speaker – the Amazon Alexa, Google Home, and the just-released Apple HomePod. This was the hot gift this past holiday season, and there doesn’t appear to be any…
Smart speakers present opportunity for broadcasters
Each year, it seems there’s a hot new thing designed to change the way people watch television or listen to radio. Some, like the iPhone, become a permanent change agent and directly affect broadcasters for a long time. Others simply…
Digital strategy should focus on what’s under the tree
It’s that time of year again – when our thoughts turn to the holidays, family, gift-giving, and thankfulness. But as our two companies – Jacobs Media and jācapps – have learned over the past eight years or so, the holidays…
