Madison station awarded national Murrow

A Madison TV station has won a national Edward R. Murrow award from the Radio Television Digital News Association for its 2016 election coverage. WISC-TV won the Excellence in Innovation category. “This is a tremendous honor for our entire staff, especially our political…
Mother brought to tears by station sharing WBA award

A Shawano radio station that won a WBA award for a story about a family’s struggle brought the mother to tears when they decided to give the family the award. WTCH did a story in 2015 about Liz Shames titled…
Wexler gives back to WBA Foundation

Steve Wexler, Vice President, Radio for E.W. Scripps Company, donated his winnings from the WBA Foundation 50/50 raffle at the exhibitors’ reception at the WBA Summer Conference in Sheboygan. Wexler donated $650, providing the Foundation with a total of $1,300…
PHOTOS: WBA Hall of Fame induction in Sheboygan

Four new inductees were added to the WBA Hall of Fame on Thursday at the conclusion of the WBA Summer Conference in Sheboygan. The WBA inducted Ken Beno, Leonard Charles, Bill Hurwitz and Larry Meiller. Read more about them here….
Summer Conference in Sheboygan

Photos from Summer Conference at Blue Harbor Resort in Sheboygan. More photos to come and heck back soon for a report on the conference running June 15-16.
Students learn to deliver on 21st century platforms

The statistics for online video production and consumption in the 21st century are staggering. It has become a way of life for what will soon be the majority of humans on the planet. Since the first YouTube video was posted…
Show us how you support your community
The WBA wants to promote our local broadcasters and let our elected leaders know of all the work you do to support your communities. We use your stories on our website and in our newsletter and we post them to…
Broadcasters stand to gain by using data analytics

Regardless of whether you’re in radio or television, sales or programming, we’ve always used analytics, often without even realizing that’s what it’s called. So what is it? According to Techopedia, “Data analytics refers to qualitative and quantitative techniques and processes…
FCC Chairman Pai, Sen. Johnson connect with Wisconsin broadcasters

FCC Chairman Ajit Pai and Sen. Ron Johnson took time June 5 to meet with Wisconsin broadcasters at the Hilton Milwaukee City Center and Pai went on to tour other broadcasters in the state. Chairman Pai was in Wisconsin as…