Use your talents for volunteerism
As local broadcasters, community is arguably our industry’s greatest strength. Not only are we fortunate enough to super serve our neighbors with vital information and entertainment, we’re also in a position to fully immerse ourselves in the cities from which…
Covering a protest? Be prepared
Reporters Committee for Freedom of the Press shares some useful guides to help you better understand your rights and avoid incident: https://www.rcfp.org/resources/police-protesters-and-the-press/
Eighteen hours a week at $9.25 an hour
Note: I started working on this article long before the coronavirus pandemic began. I fully understand that many stations are in crisis mode at present with revenue challenges, hiring freezes and even layoffs. However, the issues I’ve raised here predate…
Broadcasters step up during unbelievable times
What a tremendous job Wisconsin Broadcasters have done during the pandemic. I think it is safe to say virtually every radio and TV station participated in or produced their own community events to help residents. Midwest Communications in central Wisconsin…
Wausau radio GM dies in accidental drowning
Brett Lucht, the Market Manager of Midwest Communications in Wausau, died Friday of an accidental drowning while on vacation. He was 50. “Brett has been an important part of our family,” Midwest Communications President and CEO Duke Wright said. “He…
Weekly Radio Addresses promote mask wearing, celebrate Independence Day
This week’s Weekly Radio Addresses from Wisconsin lawmakers promote mask wearing to protect against the spread of COVID-19 and celebrate Independence Day. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from…
WBA Summer Conference goes virtual
Your WBA is committed to providing members with the professional development they need to be the best in their field and tools to help you recruit the best employees. Although we couldn’t be together for the WBA Summer Conference,…
Wisconsin Broadcaster available now
The July/August issue of the Wisconsin Broadcaster is now available. You can download it here [PDF]. Highlights from his issue: WBA Chair Chris Bernier writes about how broadcasters are helping during uncertain times WBA President and CEO Michelle Vetterkind…
Bernard joins WISN-TV weather team
Meteorologist Molly Bernard is joining WISN-TV’s Weather Watch 12 team in Milwaukee. “Molly’s Midwest experience makes her a great fit to join the Weather Watch 12 team,” said Jan Wade, president and general manager of WISN 12. “From record-breaking snowfall…
