WOMT 100 to finish year-long anniversary celebrations

WOMT Radio is entering the final months of its historic, yearlong 100th anniversary celebration. WOMT 100 commemorates a full century since the station first signed on the air in 1926. WOMT Radio was founded by pioneers of Wisconsin broadcasting Francis…
WBA team marks anniversaries

Two WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO31 years on Aug. 28 Kyle Geissler, Vice President9 years on Sept. 5 Congratulations and thank you for your service to the WBA.
Sartler to lead Milwaukee Radio Group

Milwaukee Media Group, owned by Saga Communications, has named Tyan Sartler as VP/General Manager after 25 years with the company. Bob Bellini has retired from the company after more than 36 years with the group. Sartler rose from Senior Account…
Ambassador program extends to second UW campus

The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the…
WBA renews partnership with Wisconsin Army National Guard

I’m thrilled to report that your WBA is once again partnering with the Wisconsin Army National Guard (WIARNG) to help the critical recruitment mission of this important state institution. As most of you know, we have a long history of…
Chair: Back to school, back to the signal: How local broadcasters keep our communities connected

Every year, as the late-summer air turns crisp across our great state of Wisconsin, my house turns into a chaotic staging ground of school supplies piles, backpacks, brand-new shoes fresh out of the box and first-day outfits. Watching my kids…
Wisconsin Broadcaster available now

The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Williamsen named to lead WFRV-TV in Green Bay

Carolyn Williamsen has been named Vice President and General Manager of WFRV-TV in Green Bay, overseeing broadcast and digital operations at the Nexstar-owned television station. She will report to Brandin Stewart, Senior Vice President and Regional Manager for Nexstar’s broadcasting…
Shockleys establish Young Broadcasters Development Fund

WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young…

