Milwaukee TV station adds news drone

Milwaukee TV station CBS 58 says it’s the first Milwaukee TV station to use drones in its news coverage. The first video images from ‘Sky Drone 58’ appeared on the CBS 58 News at 4 p.m. on Wednesday. WDJT has…
WBA gets new hotline attorney for FCC issues

With the retirement of our long-time D.C. counselor, Dick Zaragoza, as of Jan. 1, David Oxenford of the Washington D.C. law firm of Wilkinson Barker Knauer LLP will be our new “hotline” attorney for FCC issues. Feel free to call…
What Is Your Audience Doing When They’re Not Using Your Station?

Whether you’re in radio or television, there’s no question that new technology, gadgets, and consumer behavior are going through rapid changes that affect the future of your business. In radio, competitors like Pandora and Spotify, and the challenges of access…
Great reasons to come to the WBA Gala

There are a lot of great reasons why managers should attend the WBA Awards Gala and bring as many people as possible. Some are great business reasons and some are great fun. The theme of the gala on May 6…
Pelley talks about state of journalism

CBS anchor Scott Pelley recently accepted the Walter Cronkite Award for Excellence in Journalism, and during his acceptance speech he talked about the state of journalism. “There is no democracy without journalism, and the quality of our democracy is bound tightly…
Agenda set for WBA Student Seminar

The Wisconsin Broadcasters Association (WBA) Student Seminar is set for Saturday, March 4, at the Marriott West, Madison (Middleton). Jay Kruz, Program Director and Daytime DJ at WREW, Cincinnati will present the keynote entitled “You Don’t Need Permission.” Kruz is…
Last minute holiday promotions

Christmas is almost here, but there’s still time to squeeze in a last-minute holiday promotion. Here are some ideas from Jacobs Media.
Damberg named to run WPR northern regional office

Wisconsin Public Radio has named a public radio veteran from Duluth, Minnesota to head its northern regional office based in Superior. WPR said in a release that Paul Damberg was chosen after an extensive national search. He’s only the second…
WISN names new news director

WISN-TV in Milwaukee has named Ben Hart as its new news director. A release from the station said Hart has more than a decade of award-winning journalism and managerial experience from across the country. Hart served as news director at…