No need to reinvent the wheel… but don’t be the dinosaur

I started my career as an account executive. I helped create effective commercials and advertising schedules for clients. It will always be one of the most rewarding aspects of my career. Since then, I have always been the person in…
Program helps broadcasters support student journalists

A new student journalism program offers high school students the chance to learn marketable skills in the field of journalism while giving broadcasters the opportunity to help these students be a part of the future of the industry. The Student…
Eighteen hours a week at $9.25 an hour

Note: I started working on this article long before the coronavirus pandemic began. I fully understand that many stations are in crisis mode at present with revenue challenges, hiring freezes and even layoffs. However, the issues I’ve raised here predate…
Thrive through pandemic by ‘turning setbacks into comebacks’

Years ago, when I was member of the National Press Photographers Association, I attended a conference that featured guest speakers who shared stories of their careers and examples of their work. One featured speaker resonated with me with a simple…
Broadcasters meet the future at Student Seminar

“It was a great seminar and helpful information.” “I had a very eye opening experience and learned there are a lot of opportunities.” “I enjoyed the variety of sessions.” “I have been inspired.” “The seminar was overall very beneficial.” Those…
Download list of WBA Student Awards for Excellence winners

The 2019 Student Awards for Excellence winners were announced at the WBA Student Seminar held March 7, 2020. The complete list of winners is available here. Congratulations to all the winners! Great job!
Students to receive scholarships at Student Seminar

Four scholarships will be given out during the WBA Student Seminar on March 7 to students studying broadcasting in Wisconsin. The recipients are: Enjoyiana Nururdin Enjoyiana Nururdin is the 2020 Morgan Murphy Media Scholarship recipient. Enjoyiana is attending the…
Director, producer to headline WBA Student Seminar

The Wisconsin Broadcasters Association (WBA) Student Seminar is set for Saturday, March 7, 2020 at the Marriott West, Madison (Middleton). Director, voice actor, film producer, and screenwriter Phil Johnston will present the keynote address. Johnston, who is a UW-Madison grad, wrote the screenplay for Walt…
Radio Show a ‘veritable buffet for broadcasters’

There’s one sure place to satisfy a voracious appetite for education…the RAB/NAB Radio Show. Bouncing from session to session is like dining at a bountiful buffet restaurant. It’s rich fare, but you cannot consume every dish! So allow me to…