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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weekly Radio Addresses discuss politics, mental health
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss state politics and mental health. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s GOP , Senate Majority Leader Devin LaMahieu says Gov. Tony Evers “plays politics” while Republicans are working to…
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WRJN adds local voices, full service format
Civic Media’s WRJN radio (1400 AM, 99.9 FM, and 98.1 FM) is changing to full-service programming to better inform and entertain the Racine community. The station’s new lineup will feature Don Rosen in the morning, local, state, and agricultural news every hour, and will bring back timeless hits throughout the day. WRJN has broadcasted from…
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Zoie Henry named weekday live desk anchor for WISN-TV
Zoie Henry is the new live desk anchor of ‘WISN 12 News This Morning’ which airs weekdays from 4:30 a.m. to 7 a.m. Henry steps into this role starting June 3 to deliver breaking news, live updates, and cover the latest developments of stories impacting southeastern Wisconsin. She will join the news desk co-anchors Gerron…
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UW-RF embraces international collaboration in media production
While the old adage of “Teamwork makes the dream work” may seem cliché, the idea of collaboration has proven to be a successful model for many things including student projects and work. Last summer five University of Wisconsin-River Falls students and two faculty members traveled to Wiesbaden, Germany for a weeklong intensive experience that not…
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WTMJ expands ‘What’s On Tap,’ rounding out new programming lineup
620 WTMJ in Milwaukee announced that What’s On Tap hosted by Sandy Maxx will air from 6 p.m. to 8 p.m. every weekday, Monday to Friday. What’s on Tap launched in November of 2023 with a focus on arts, culture, and creativity around Milwaukee and southeast Wisconsin. The show has served as a regular showcase…
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Thank you Ken Beno
Ken Beno has been involved with our WBA Education Committee so long, it’s hard to imagine it without him. He oversaw and led so many monumental changes affecting how we interact with high school and college students throughout the state, a mission that has only grown in importance over time. Ken is retiring from the…
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‘The Truth’ radio launches new show
Good Karma Brands station 101.7 The Truth announces new midday show, Jammin with Juice, co-hosted by Ben Hooks and Carrie Mahone, beginning May 20. Nothin’ But The Truth, hosted by Melanie Ricks, will bid farewell to its daily broadcast and transition to a digital-only format this summer. Kyle Wallace, director of content for 101.7 the…
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7 graduate from Walker Broadcast Management Institute
Seven graduates of the Walker Broadcast Management Institute got their briefcases on April 25 as the Institute marked the beginning of another three-year cycle. The Institute is designed for broadcast managers and those seeking or being prepared for broadcast management positions. It’s held at the UW School of Business on the UW-Madison campus. This year…
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Embrace change and be ready for the future of broadcasting
It’s 2024 and broadcasters are facing so many challenges in the media, but this is only a test that the media can continue to be resilient and strong, no matter what the struggles are. Be ready to embrace change, as we have to adapt to new challenges, like artificial intelligence (AI) the same way we…
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Setting policy key to using AI at your station
As Jacobs Media’s Director of Digital Revenue and AI, I’ll be popping up in this newsletter often. My mission is to demystify AI for you. I want to show you how it can supercharge what broadcasters do and guide you towards savvy choices with this emerging, yet potent tech. Let’s get to it! The world…
