-
Ambassador program extends to second UW campus
The WBA campus ambassador program is expanding to a second campus after its pilot year at UW-Oshkosh. Two students at UW-Whitewater will serve as WBA ambassadors starting in the fall semester. The ambassador program was launched in 2025 on the UW-Oshkosh campus with two students: Dylan Przybylski and Jacob Link. The students acted as representatives…
-
Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
-
Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
-
Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic
I’m pleased to report that the 70th Midwest Regional Broadcasters Clinic was a tremendous success. This annual event, a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, attracted attendees from 36 states, Washington, D.C., and four countries, making it one of the most geographically diverse Clinics to…
-
Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
-
Schaper named news director at WGBA-TV
Bob Schaper will join E.W. Scripps’ WGBA-TV in Green Bay as news director starting Oct. 28. Schaper is currently news director at WOWK-TV in Charleston, West Virginia. He will be filling a vacancy left by Ryan Scott, who moved to WTMJ-TV in Milwaukee, also owned by E.W. Scripps. “Bob has a track record of success…
-
Laura Lee to join WAPL morning show
Laura Lee will join 105.7 WAPL in Appleton as a morning show co-host. She will debut on Sept. 23. Lee comes to WAPL most recently from Columbus, Ohio, with an earlier radio stint in Milwaukee. “I’m excited to have someone join me who can help propel this legendary radio station into the future,” said morning…
-
WBA staff marks anniversaries
Three WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO29 years on Aug. 28 Liz Boyd, NCSA/PEP Coordinator19 years on July 19 Kyle Geissler, Vice President7 years on Sept. 5 Congratulations and thank you for your service to the WBA.
-
A Case for Strategic Communications: Our partnership with the WBA gives us a strategic advantage, and here is proof
Post pandemic, the public’s understanding of, and propensity to serve in, the military declined dramatically. Those interested in serving were disqualified medically, physically, and academically at an unprecedented rate. Legacies of families in service, and citizens’ direct connections to service members, declined. And here in Wisconsin, the Guard was not on anyone’s mind. During our…
-
Clinic invigorated with new partnership, name, and format
Wisconsin is proud to host the Midwest Regional Broadcasters Clinic, which started 68 years ago. Your WBA has been a partner with SBE chapters in hosting the event for broadcast engineers for many decades. But this year marked the beginning of some big changes to this important event: –We’ve renamed to the Midwest Regional Broadcasters…
-
Busy stretch ahead for your WBA
Can you believe we are getting ready to enter the final quarter of 2024? Seriously, where did the time go? This year, your WBA has been busy supporting and educating all of us through webinars, lobbying efforts, and informative weekly updates. With the year flying by, I thought now would be a great time to…
-
Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers two $2,500 scholarships and two $1,500 scholarships. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
-
Jayson Slade to join 95.9 KISS FM middays
Jayson Slade will be joining the 95.9 KISS FM (WKSZ) team for the midday show at the Green Bay station. “As the current Creative Services Director at Woodward Community Media, Slade will bring his creativity and dynamic presence to the airwaves, carving out dedicated time to connect with listeners,” a news release said. Slade is…
-
Whitewater station switches to classic country
A Whitewater radio station is switching formats from Contemporary Country to Classic County. Magnum Media-owned WKCH is making the change after Magnum launched Bucky Country on WBKY earlier this year. Magnum carries WKCH programming on WSJY HD-4 . To add Janesville standard FM band coverage for WKCH, WSJY HD-4 is being re-broadcasted on 94.7 W234DR…
-
Weekly Radio Addresses discuss Suicide Prevention Month
Both of this week’s Weekly Radio Addresses from Wisconsin’s Capitol are about Suicide Prevention Month. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Sen. Jesse James discusses Suicide Prevention Month, noting 924 Wisconsinites committed suicide in 2022. “We have…
