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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Young broadcasters to gather at Lambeau Field
The Toolbox is a one-day young professional conference held at Lambeau Field on the afternoon of Feb. 21, ahead of the WBA Student Forum at Lambeau Field on Feb. 22. REGISTRATION DEADLINE FEB. 7 There will be a range of speakers and panels that will focus on timely topics that are challenging young professionals every day.…
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La Crosse TV journalist named YP of the Month
WKBT-TV multimedia journalist Allyson Fergot is the WBA Young Professional of the Month for the month of October. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on their stations and communities.…
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Weekly Radio Addresses encourage voting, public safety
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss voting and public safety. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Gov. Tony Evers encourages Wisconsinites to vote. “Voting is the single most powerful tool we have in our democracy,…
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WISN-TV marks 70 years with a TV special
WISN-TV in Milwaukee is presenting ‘WISN 12 Celebrates 70 Years,’ a television special commemorating the station’s 70th anniversary. It will be hosted by WISN 12 News anchor Diana Gutiérrez and WISN 12 Special Correspondent Joyce Garbaciak. It will air on Sunday, Oct. 27 from 6 p.m. – 7 p.m., which is the same date in…
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Wisconsin Army National Guard Reaches Recruitment Target for first time in 7 years
For the first time in seven years, the Wisconsin Army National Guard Recruiting and Retention Battalion (RRB) announced that it successfully met its annual recruiting target in 2024. In recent years, the tough recruiting environment has been shaped by national trends such as a strong economy, low unemployment, a pandemic and shifting attitudes toward military…
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U.S. Senate candidates face each other in WBA Foundation debate
U.S. Senate candidates Democratic Sen. Tammy Baldwin and Republican challenger Eric Hovde debated Friday night in Madison at a one-hour televised event sponsored by the WBA Foundation with support from the Wisconsin Counties Association. It was aired live or delayed by more than 75 television and radio stations throughout the state. The debate was also…
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WBA members testify to legislative committee on AI
WBA Executive Committee members Anna Engelhart, from Allen Media, and Randy Hawke, from Mid-West Family, testified Tuesday before the Legislative Council Study Committee on the Regulation of Artificial Intelligence in Wisconsin. The hearing was held on the UW-Stout campus in Menomonie. Engelhart and Hawke spoke to the committee about how artificial intelligence has helped with…
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Eason added to updated WISN-TV anchor team
WISN-TV in Milwaukee is announcing its new weekday evening anchor teams, effective Nov. 11. Blake Eason as the new co-anchor of ‘WISN 12 News at 5:00 p.m. and 10:00 p.m.,’ alongside current WISN 12 co-anchors Kristin Pierce and Diana Gutiérrez. “Blake is an accomplished journalist and talented storyteller with a wide breadth of experience at…
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La Movida hosts Hispanic Heritage Luncheon
Spanish-language radio station La Movida in Madison hosted it’s 14h annual Hispanic Heritage Luncheon Monday at Monona Terrace. The event brought together leaders from Wisconsin’s Latin American community to recognize their accomplishments. Speakers included Lt. Gov. Sara Rodriguez, Madison Mayor Satya Rhodes-Conway, City of Fitchburg Mayor Julia Arata Fratta, and City of Madison Common Council…
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Scott named brand manager for WDEZ
Bryan Scott is the new Brand Manager for WDEZ at Midwest Communications in Wausau. Scott joined Midwest Communications in Green Bay on Y100 (WNCY-FM) in 2006. He came to WDEZ in 2011 as the morning host. Scott had been handling a lot of the brand manager duties since the position became vacant. Soctt will continue to…
