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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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WMTV Share Your Holidays raises more than $1.6 million and 30K pounds of food
WMTV’s 29th annual Share Your Holidays Campaign surpassed its goal of raising $1.5 million for Second Harvest Foodbank of Southern Wisconsin. The final total was $1,623,240 raised. The campaign also collected and sorted 30,000 pounds of food. Second Harvest Foodbank of Southern Wisconsin helps families and individuals facing food insecurities in 16 southern Wisconsin counties.…
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Sarah Carlson returns to News 3 Now in Madison
Sarah Carlson is returning to the anchor desk at News 3 Now (WISC-TV) in Madison, marking a comeback over epilepsy. After an 11-year hiatus, Carlson is returning to co-anchor the 6 p.m. and 10 p.m. newscasts alongside Eric Franke. During her time at News 3 from 2010 to 2013, Carlson, who was known for her…
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YP of the Month described as newsroom’s ‘Swiss Army knife’
A young reporter for a Milwaukee radio station, Adam Roberts, is the WBA Young Professional of the Month for the month of December. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact…
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Milwaukee station collects $100K for toy drive
For its 18th annual Toy Drive, Audacy Milwaukee’s 105.7 The Fan (WSSP-FM/1250AM) with support from 103.7 KISS-FM, collected $100,000 to benefit the Robyn’s Nest program at Children’s Wisconsin. Robyn’s Nest supports children in foster care and their caregivers with clothing, hygiene items and supplies, as well as Children’s Wisconsin families who have unmet needs. “Thanks…
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Brewers to air on ESPN Madison
Beginning with the 2025 MLB season, 100.5 ESPN Madison will become Madison’s new radio home of the Milwaukee Brewers. With the addition of Milwaukee Brewers baseball, 100.5 ESPN (WTLX) expands its sports coverage lineup, which already includes Wisconsin Badgers Volleyball and the Milwaukee Bucks Radio Network. Good Karma Brands Milwaukee-owned station 620 WTMJ has served…
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Investigative journalism competition offers cash prizes
Investigative reporters are highly trained to uncover and expose stories that reveal critical information that may not be immediately apparent or readily accessible. However, pursuing these stories is no simple task, which is why the Wisconsin Newspaper Association and the A-Mark Foundation have established a new $15,000 cash prize for reporters and newsrooms in Wisconsin,…
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Weekly Radio Addresses highlight holidays
This week’s Weekly Radio Addresses from Wisconsin’s Capitol talk about the holiday season. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Gov. Tony Evers encourages Wisconsinites to support local businesses this holiday season. The Dem governor Nov. 30 through Dec. 31…
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Adriana Mendez named co-anchor for TMJ4’s morning newscast
Kenosha native Adriana Mendez has been named to a co-anchor post on the TMJ4 (WTMJ-TV) morning newscast in Milwaukee. Mendez will anchor alongside Tom Durian weekday mornings from 5 a.m. to 7 a.m. She’s been the traffic anchor on the show since 2019. Mendez said she’s excited to expand her contributions to the broadcast. “I…
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Oswald named to lead WISN-TV
Longtime Hearst Television executive Shawn Oswald has been named president and general manager of WISN-TV, Hearst Television’s ABC affiliate in Milwaukee. He succeeds Jan Wade, who is retiring at year-end. Since 2020, Oswald has served as president and general manager of KETV, Hearst Television’s ABC affiliate in Omaha, Nebraska. Before that, he was president and…
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Milwaukee station’s food drive raises $156,000
The 13th annual ‘Food For Families’ holiday food drive, hosted by WISN 12 and long-time partner Hunger Task Force, has raised $156,156 to for local families to have healthy meals during the holidays. The donations from Milwaukee area viewers, along with corporate matching funds, equate to more than 10,400 turkeys, or 1,000 holiday meal boxes…



















