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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Wisconsin Broadcaster available now
The January/February issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Rusk to chair YP Committee, Stevenson stepping down
One of the original members of the WBA’s Young Professionals (YP) Committee is stepping down as chair. Terry Stevenson was also one of the founding organizers of the YP event known as the “Toolbox” which will take place Feb. 21 at Lambeau Field. It will be Stevenson’s last activity as a member and chair of…
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Enrollment open for 2025 Walker Broadcast Management Institute
The 26th Walker Broadcast Management Institute is set for April 15-17 on the UW-Madison campus. Enrollment is now open and seats are available. The 2025 Institute marks the second year of another 3-year cycle (although you may join the cycle at any time) and is designed for broadcast managers and those seeking or being prepared…
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Two promoted at Mid-West Family Madison
Mid-West Family Madison has promoted Randy Hawke to the position of General Manager and Lyndsey Bishop to the position of Vice President of Business Development. Hawke has been a cornerstone of Mid-West Family Madison for more than 22 years. As General Manager, Hawke will oversee the day-to-day operations of the stations/company, working closely with the…
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Broadcasters partner to help prevent veteran suicides
I’m proud to have represented our Wisconsin broadcasters at a November announcement of a new effort to prevent veteran suicides. The Medical College of Wisconsin and War Memorial Center received a grant from Advancing a Healthier Wisconsin Endowment for the development of a Sustainable Public Awareness Campaign that will be aired through our WBA Public…
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Weekly Radio Addresses discuss 2024, tax cuts
This week’s Weekly Radio Addresses from Wisconsin’s Capitol offer a review of 2024 and a tax cut proposals. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Dem radio address, Gov. Tony Evers highlighted his accomplishments from 2024. Evers declared 2024…
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Opportunities to engage in 2025
Welcome to the New Year from the Wisconsin Broadcasters Association, and your WBA Chair. As we begin 2025, we’re excited for a year filled with growth, opportunities, and stronger connections within our broadcasting community throughout Wisconsin. I’d like to share some upcoming initiatives and invite you to join us in making 2025 a truly memorable…
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Grant offers college debt relief for broadcasters
Applications are now being accepted for the Results Broadcasting Education Debt Assistance Grant to help broadcasters pay off their student loans. This $3,000 grant is available to individuals currently employed in Wisconsin broadcasting or related media. Applicants must meet the following criteria: Applications will be accepted Jan. 1 through Feb. 28. “Results Broadcasting is so…
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Station’s ‘sharing tree’ supports homeless shelter
A “Sharing Tree” in the lobby of Seehafer Broadcasting in Manitowoc gathered 196 items and monetary donations during the holidays for a local homeless shelter. The Haven Men’s Homeless Shelter Executive Director Alex Hunt told the station he was appreciative. “We are super grateful for all of the good things that Seehafer Broadcasting for has…
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Big Radio listeners support local charities with holiday fundraisers
The southern Wisconsin stations of Big Radio including WCLO 1230AM, 105.9 The Hog (WWHG), WJVL 99.9 FM, Iron Country (WGEZ) and The Beat (WBEL) supported the community during the holiday season by engaging the listeners with successful fundraisers for local charities. The events included an online auction called the Big Radio Radiothon, which included items…



















