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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weekly Radio Addresses touch on taxes, women’s health
This week’s Weekly Radio Addresses from Wisconsin’s Capitol touch on taxes on tips and overtime and women’s health. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s GOP radio address, Sen. Dan Feyen touts the passage of Republican bills that remove…
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4 to be inducted into WBA Hall of Fame in June
The Wisconsin Broadcasters Association Foundation is proud to announce the 2026 WBA Hall of Fame inductees: Dave Magnum has turned a network of radio stations into a second generation legacy in Wisconsin. Kelly Radandt’s broadcasting career reflects a rare blend of strategic leadership, compassion, and unwavering dedication to people and community. Jeff Tyler’s career stands…
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TV Stations to air 10 Brewers games this season
A selection of 10 regular-season Milwaukee Brewers telecasts will broadcast on over-the-air stations in Wisconsin this upcoming season. The regular-season games will air with the schedule starting with a simulcast of Brewers Opening Day on Thursday March 26 against the White Sox (1:10 p.m. first pitch). Other simulcasts will all occur for Tuesday night games,…
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4 to be honored as Local Broadcast Legends
Four Wisconsin broadcasters are 2026 WBA Local Broadcast Legends. Randy Allen, an on-air presence with deep knowledge of country music and unwavering professionalism which has made him a trusted companion to listeners throughout the Green Bay, Appleton, and Oshkosh markets. Dave Luczak, the voice Milwaukee woke up to, becoming one of the most trusted and enduring…
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WBA YP of the Year brings patience, positivity to newsroom
The assistant news director for WFRV-TV in Green Bay, McKenna Rentmeester, is the WBA Young Professional of the Year. Rentmeester was selected by a subcommittee of the WBA Board of Directors from a pool of six YP of the Month honorees highlighted since July 2025 who were recognized for making a significant impact on their…
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Brown named ‘Reporter of the Year’ by MusicRow magazine
Justin Brown, Program Director and afternoon host at WJVL in Janesville, has been named “Reporter of the Year” by MusicRow Magazine. Each week, radio stations in secondary markets across the country report their current playlists to the MusicRow Country Breakout Radio Chart. These industry professionals serve as key ambassadors for country music, helping to introduce…
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Podcast: Covering Conflict Safely
In a must-see episode for broadcast newsrooms across the country, Al Tompkins joins co-hosts Michelle Vetterkind (WI Broadcasters Assoc.) and Tim Vetscher (TMJ 4, Milwaukee) to discuss measures newsrooms can take to keep journalists safe. The trio discusses current challenges, best practices, and how the First Amendment factors into news gathering. Listeners and viewers can…
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WBA 75th anniversary Summer Conference agenda released
The preliminary agenda is now available for your WBA’s Summer Conference celebration of the association’s 75th anniversary will be held June 17-18 at the Grand Geneva Resort in Lake Geneva. Registration is also open. The registration deadline is May 28. The hotel booking deadline is May 25. Speakers for this year’s conference include: Keynote: Curtis…
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WMTV-TV Diaper Drive raises more than 1 million diapers
WMTV-TV in Madison raised an incredible 1,055,846 diapers in just one week for The Village Diaper Bank during its 6th Annual Diaper Drive. The campaign collected 22,001 diapers and raised $165,415 in cash donations – $156,352 of that total in just one day! The Village Diaper Bank, which distributes more than 179,000 diapers per month…
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Training is Key in 2026
The biggest impediment to increased revenue is an undertrained sales staff. It is a sales maxim that is more relevant today than ever. We are operating in an era, especially in digital sales, where clients perceive that everyone is selling the same products. In that environment, the reps who are best trained win. If that…
