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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Reedsburg radio auction breaks record
A radio auction fundraiser supported by a Reedsburg radio station raised a record amount of money for the Reedsburg Area United Fund. The 74th annual WRDB Radio Auction raised $74,000 during 35 hours of airtime over five days. More than 300 individuals and many local organizations donated a record 1,700 items to auction off, including…
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Column: Opee Awards highlight highs and lows
For the 19th consecutive year, the is bestowing its annual Openness in Government Awards, or Opees, meant to recognize outstanding efforts to protect the state’s tradition of open government, as well as highlight impediments. The awards are being announced in advance of national (), March 16-22 and will be presented at the in Madison on…
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WFRV-TV sales manager to retire in March
WFRV-TV General Sales Manager Jim (Arnie) Arneson will retire at the end of March. Arneson started his career in broadcasting in 1982 at WCGV in Milwaukee as a local account executive and then spent a three-year national stint with Blair in New York. He returned to his native Milwaukee in 1987 to serve at WCGV/WVTV. For…
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Weekly Radio Addresses discuss taxes and spending
This week’s Weekly Radio Addresses from Wisconsin’s Capitol discuss taxes and spending. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Gov. Tony Evers shares an excerpt from his budget address highlighting tax-related provisions. “My plan will provide nearly $2…
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Lt. Col. Hellenbrand to receive WBA Distinguished Service Award
Recently retired Wisconsin Army National Guard Lt. Col. Shannon Hellenbrand will receive the Wisconsin Broadcasters Association’s Distinguished Service Award at the WBA Summer Conference in La Crosse this June for her accomplished 20-year relationship with Wisconsin broadcasters. The award was established to recognize those who “reflect the values embodied in the Wisconsin broadcast industry of…
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TMJ4 launching afternoon lifestyle show
Milwaukee TV station TMJ4 (WTMJ-TV) is launching an afternoon magazine-style program called What’s Brewing Wisconsin. Hosted by Morning Blend veteran Tiffany Ogle, What’s Brewing Wisconsin will showcase the best Wisconsin has to offer. Stephanie Brown, most recently a community reporter for TMJ4 News, will be the new show’s field correspondent and fill-in host. Ogle will…
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2025 WBA Awards Gala presenters announced
The radio and television personalities who will present the awards at the WBA Gala on May 3 have been announced. The award presenters represent the stations that won Station of the Year awards last year. Stations representing radio will present the television awards and stations representing television will present the radio awards. The presenters are…
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Wilde joins Morgan Murphy Media
Respected Green Bay Packers beat writer Jason Wilde is joining Morgan Murphy Media. Wilde has covered the Packers since 1996 for various outlets including the Wisconsin State Journal, the Athletic, and ESPNWisconsin.com. In this new partnership, Wilde will provide daily reporting for Morgan Murphy Media’s local news websites in Wisconsin and the Upper Peninsula in…
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WBA Young Professionals bring Toolbox to Lambeau Field
The Wisconsin Broadcasters Association Young Professionals Committee welcomed young professionals from across the state for The Toolbox, the first time hosting it at Lambeau Field. The goal of the career-based workshop is to help young broadcasters hone their skills and network with other aspiring leaders in the industry. Katie Kelly of Woodward Community Media showcased…
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Chastain named WISC-TV GM in Madison
Morgan Murphy Media named broadcasting and media veteran Scot Chastain vice president and general manager of WISC-TV in Madison. Chastain has been a local TV general manager twice before, in Lansing, Michigan and Sacramento, California. Most recently, he was director of sales and marketing for KUTV in Salt Lake City, Utah. Earlier in his career,…
