News Archive

  • 2025 WBA Awards for Excellence Rulebook available now

    2025 WBA Awards for Excellence Rulebook available now

    Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you had a great summer and have been documenting and saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards…

  • Wisconsin Broadcaster available now

    Wisconsin Broadcaster available now

    The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:

  • Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic

    Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic

    I’m pleased to report that the Midwest Regional Broadcasters Clinic—a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association—was a success. Now in its 69th year, the Clinic was well attended, drawing participants…

  • YP of the Month is natural storyteller with positive attitude
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    YP of the Month is natural storyteller with positive attitude

    A morning anchor and feature reporter at WBAY-TV in Green Bay, Emerson Lehmann, is the WBA Young Professional of the Month for the month of September. The WBA Young Professional of the Month is a nominee for the WBA Young…

  • Student scholarship competition underway
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    Student scholarship competition underway

    Do you know a student who could use assistance with educational expenses?      The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process…

  • Sports Workshop returns to Lambeau Field

    Sports Workshop returns to Lambeau Field

    The WBA Doug Chickering – WIAA Sports Workshop was at Lambeau Field in Green Bay on Thursday, during Packer’s training camp. After an introduction from WBA President and CEO Michelle Vetterkind and Doug Chickering, attendees heard first from Doug Russell,…

  • WBA Awards updated for 2025 contest

    WBA Awards updated for 2025 contest

    The Wisconsin Broadcasters Association turns 75 next year, and what better way to mark the occasion than with the “Diamond Jubilee” theme Wisconsin Broadcasters Awards? Like a diamond, the Association’s legacy, and the work of Wisconsin broadcasters, shines with brilliance,…

  • WOLX in Madison to air new morning show
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    WOLX in Madison to air new morning show

    94.9 WOLX (WOLX-FM) in Madison announced that “The Brett Andrews Radio Show” will debut as its new morning show, airing weekdays from 6 a.m. to 10 a.m. Andrews will continue to serve as the Brand Manager for Mix 105.1 FM…

  • Balancing pain, opportunity of change for broadcasters

    Balancing pain, opportunity of change for broadcasters

    I feel your pain.  Opportunities abound and as the Romans said, Fortes fortuna adiuvat or the modern translation of “Fortune favors the bold.” As I wrote last quarter, deregulation is upon us and that’s good for broadcasting. Bold moves are grabbing…

  • Brand managers named for 2 Appleton radio stations
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    Brand managers named for 2 Appleton radio stations

    Woodward Community Media (WCM) is promoting Alex Thomas to be Brand Manager for News/Talk WHBY and Sports/Talk WSCO in Appleton, and Paul Johnson has been hired as the new Assistant Brand Manager for the WCM Talk Team. “I am thrilled…

  • WBA staff celebrates anniversaries
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    WBA staff celebrates anniversaries

    Two WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO30 years on Aug. 28 Kyle Geissler, Vice President8 years on Sept. 5 Congratulations and thank you for your service to the WBA.

  • Half-full or half-empty view on the future of broadcasting
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    Half-full or half-empty view on the future of broadcasting

    All broadcasters – regardless of market size – understand first-hand the tumultuous times we are living in. The economy is clearly “going through some things,” and concurrently, we continue to see a shift in the way advertisers of all sizes…

  • WPR’s ‘To the Best of Our Knowledge’ to join American Archive of Public Broadcasting
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    WPR’s ‘To the Best of Our Knowledge’ to join American Archive of Public Broadcasting

    On the eve of its final broadcast, Wisconsin Public Radio’s “To the Best of Our Knowledge” has announced that every episode of the Peabody Award-winning program will be archived for free, for everyone, forever. The “To the Best of Our…

  • Milwaukee station gathers $75K for school supplies
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    Milwaukee station gathers $75K for school supplies

    The 2025 ‘Class Act School Supply Drive’ raised $57,350 to deliver essential school supplies to local children in need. Through generous donations across southeastern Wisconsin, thousands of students in Milwaukee and Waukesha counties will now have fundamental classroom tools before…

  • Karl Winter joins WKOW-TV as Sports Director

    Karl Winter joins WKOW-TV as Sports Director

    Karl Winter will join the 27 News team as Sports Director starting today. Winter will join anchors Amber Noggle, Brandon Taylor, and 27 Storm Track Chief Meteorologist Cameron Hopman weeknights at 6 and 10 p.m. Winter comes to WKOW-TV from…