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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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1130 WISN announces new weekday lineup
iHeartMedia Milwaukee today announced a new weekday programming lineup for NewsTalk 1130 WISN , effective Jan. 2, reinforcing the station’s commitment to delivering trusted, live and local talk programming for Wisconsin listeners. Benjamin Yount, currently WISN’s weekday midday host (9 a.m. – 11 a.m.), will move to morning drive (6 a.m. – 9 a.m.). Yount…
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Shiroma promoted to Morgan Murphy Vice President of Digital Strategy
Jill Shiroma has been promoted to Vice President of Digital Strategy for Morgan Murphy Media, based in Madison. Shiroma will lead the company’s digital strategy initiatives in the newly created role, building on more than two decades of progressive leadership within the organization. According to the company, Shiroma joined Morgan Murphy Media in July 2003…
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Weekly Radio Addresses touch on holidays, affordability
This week’s Weekly Radio Addresses from Wisconsin’s Capito are about the holidays and affordability. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Dem radio address, Gov. Tony Evers wishes Wisconsinites happy holidays and reminds those in need that services are…
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Janesville area radio stations raise $50K for local charities
Big Radio’s Janesville radio stations raised a record $51,000 during annual holiday charity events during the first two weeks of December. The stations said the events demonstrate how local listeners, advertisers, and on-air talent can unite to make a tangible impact. An online auction ran Dec. 1-8, featuring 35 items from 18 clients and generating…
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WMTV Share Your Holidays raises more than $1.7 million and 83K pounds of food
WMTV’s 30th annual Share Your Holidays Campaign surpassed its goal of raising $1.5 million for Second Harvest Foodbank of Southern Wisconsin. The final total raised was $1,737,236. The campaign also collected and sorted 83,000 pounds of food, more than double the amount from last year. Second Harvest Foodbank of Southern Wisconsin, which helps families and…
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Fox Valley AM station to sign off
Neenah-Menasha area AM radio station WNAM is signing off after more than 78 years on the air. The Cumulus-owned station posted the announcement to its website on Wednesday. “We’ve had the privilege of being a trusted voice in your homes, cars, and workplaces. From timeless music and unforgettable personalities to vital storm coverage and community…
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Bychinski was Reedsburg’s ‘Mr. Radio’
The WBA Hall of Famer known as “Mr. Radio” in Reedsburg, Tommy Lee Bychinski, died Monday. He was 79. Bychinski had a 44-year career in radio built on a strong foundation of community service and involvement. He was inducted into the WBA Hall of Fame in 2009. After attending Brown Institute, Bychinski began his career…
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Join young broadcasters for ‘Coffee, Critiques, and Community’
Join your fellow young broadcasters (within the first years of working in the profession) for professional development through conversation, helpful critiques, and getting your questions answered at Lambeau Field on Saturday, Feb. 28. Schedule:9-9:30 a.m. Coffee and networking9:30 am. – 10:30 a.m. Get critiques of your work from professional Wisconsin broadcasters (submitted ahead of time)10:30…
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‘Day of Giving’ raises $21K to fight childhood diseases
A fundraising effort from WISN-TV in Milwaukee to support the MACC Fund collected $21,064 to take on childhood cancer and related blood disorders. On Dec. 12, people across southeastern Wisconsin submitted donations to help children with these significant medical issues. “It’s awe-inspiring to see how our communities came out to help the kids who need…
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Vucsko named news director at WBAY-TV
Lisa Vucsko was named News Director at WBAY-TV in Green Bay. She started Dec. 15. She will lead the station’s newsroom, overseeing editorial strategy, day-to-day news operations, digital integration, and investigative projects. Vucsko is an award-winning newsroom executive with more than 28 years of experience working in and leading Midwest, cross-platform news operations. Most recently,…
