Wisconsin Broadcaster available now

The January/February issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Drive collects 804 coats

WJMR (Jammin’ 98.3) in Milwaukee collected 804 coats during its annual Stokes Coats Drive, surpassing its goal for the event. “This year’s drive was a powerful reminder of what’s possible when a community comes together,” said Don Black, Director of…
Who doesn’t like a fresh start? Here comes 2026!

All of us in this business are held accountable for our results. A fresh start can be hard to recognize when you are caught up in the past. That can go either way. Did you just have a brutal year, quarter or…
WBA expands services in 2026
Your WBA is growing its member benefit offerings in the new year, with new partnerships with Local Broadcast Sales and Media Financial Management Association (MFM). Your WBA is partnering with Local Broadcast Sales to bring you a full suite of…
La Crosse station moves community to enjoy ‘Joy of Sharing’

La Crosse TV station WKBT-TV on Dec. 5 hosted its 5th annual Joy of Sharing event benefiting local charities including the La Crosse Area Hunger Task Force, Jaycee’s Toys for Tots, and the Salvation Army. Thousands of dollars in donations,…
Green Bay TV engineer retiring

The Assistant Chief Engineer at WFRV-TV in Green Bay, Stan Zuidema, is retiring at the end of the year. Zuidema had a 46-year career in TV, with the last 11 years at WFRV-TV. “Working alongside such dedicated and talented people…
1130 WISN announces new weekday lineup

iHeartMedia Milwaukee today announced a new weekday programming lineup for NewsTalk 1130 WISN , effective Jan. 2, reinforcing the station’s commitment to delivering trusted, live and local talk programming for Wisconsin listeners. Benjamin Yount, currently WISN’s weekday midday host (9…
Shiroma promoted to Morgan Murphy Vice President of Digital Strategy

Jill Shiroma has been promoted to Vice President of Digital Strategy for Morgan Murphy Media, based in Madison. Shiroma will lead the company’s digital strategy initiatives in the newly created role, building on more than two decades of progressive leadership…
Janesville area radio stations raise $50K for local charities

Big Radio’s Janesville radio stations raised a record $51,000 during annual holiday charity events during the first two weeks of December. The stations said the events demonstrate how local listeners, advertisers, and on-air talent can unite to make a tangible…

