In the News Archive

Zollar to retire from Green Bay stations

Vice President and General Manager of WLUK-TV and WCWF-TV in Green Bay, Jay Zollar, will retire on Dec. 31, concluding what Sinclair called, “a distinguished career serving the Green Bay–Appleton community and guiding through decades of market-defining growth and innovation.”…

Y100 adds morning co-host in Green Bay

Y100 (WNCY) in Green Bay is adding Natalie “Nat” Gross as the new co-host of the Y100 Morning Show. Gross steps into the role previously held by morning veteran Charli McKenzie. Gross brings more than a decade of storytelling experience…

WBA Awards for Excellence contest opens for entries

You can start submitting your award-winning entries for the WBA Awards for Excellence RIGHT NOW! and if you’re looking to get starlight to submitting entries…here’s the The submission deadline is Jan. 9 at 4 p.m. CT. Your WBA Awards Committee…

WISN-TV raises $171K during family food drive

Generous WISN-TV viewers spanning southeastern Wisconsin donated $171,465 in support of the 2025 ‘WISN 12 Day of Giving Food For Families Food Drive.’ The 14th annual campaign, in partnership with Hunger Task Force, ensures local families have healthy meals during…

Whitehall broadcaster remembered for love of sports

A Whitehall broadcaster known for his love of radio and sprots, Michael “Gilby” Gilbertson died Nov. 20. He was 66. According to his obituary, Gilbertson started his radio career at WISM in Eau Claire doing play-by-play. His love for radio continued…

2025 WBA Hall of Fame Show available now

A half-hour program highlighting four 2025 WBA Hall of Fame inductees is available to view online and available for stations to air. This show features Denise Callaway, Bill Hubbard, Mark Zoromski, and Paul Braun. The show is available to all…