Bjorson to lead Audacy stations in Madison

Audacy has named Jason Bjorson Senior Vice President and Market Manager of its Madison market. In this role, Bjorson will oversee the market’s portfolio of 94.9 WOLX (WOLX-FM), MIX 105.1 (WMHX-FM), 105.5 Triple M (WMMM-FM) and CHANNEL Q (WOLX-HD2). Bjorson…
Longest-tenured Scripps employee remembered for 53 years at Milwaukee station

WTMJ-TV News Operations Manager Sean O’Flaherty died Friday after 53 years at the Milwaukee station. He was 74. While in college at UW-Madison, O’Flaherty reported on the 1970 Sterling Hall bombing for WTMJ-TV and joined the station full-time when he…
Merrill man remembered for commitment to broadcasting

Wayne H. Smith, of Merrill, worked in radio for more than 40 years. He died July 22 at the age of 96. After serving in the Navy during the Korean War, Smith attended broadcasting school in California. He and his…
WOZZ Wausau flips to Rock

Midwest Communications radio station WOZZ in Wausau is switching formats from Variety Hits to Rock. “The Beast” has taken over the airwaves at 94.7 and 102.9. The Beast is a mainstream Rock Station that plays the best Rock from artists…
Melendez named “YP of the Month”

WISN-TV Sports Director Dario Melendez is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks…
Combat Hunger raises more than 65,000 Meals for veterans in need

The radio stations of Woodward Community Media (WCM) and Feeding America Eastern Wisconsin recently joined forces to wage an all-out battle against veteran hunger at the 6th Annual “Combat Hunger 2024” event on June 27 in Appleton. From 6 a.m….
Keeping pace with media industry trends: The role of social media assignments in college courses

As an educator in higher education in the ever-evolving field of media studies, I have the privilege of being entrusted with preparing our students for careers in a rapidly changing broadcast industry. With the advent of social media, the landscape…
What we do matters and it’s fun!

Freshly home and back to work from an amazing WBA Summer Conference, I’ve had time to reflect on the many conversations that I was able to share with fellow broadcasters from around Wisconsin in just two short days. The resounding…
WBA Awards provide ‘return on investment’

The excitement of the 2023 WBA Awards for Excellence banquet is still fresh, and it’s already time to be thinking about your station’s nominations for the 2024 awards. I joined the Awards Committee right before May’s big event, and in…