Longtime WPT host dies after long battle with cancer
Nancy Zieman, the longtime host of Wisconsin Public Television’s Sewing With Nanc,y has died after a long battle with cancer. Zieman died Tuesday at her home in Beaver Dam. “An educator, author, pattern maker, television producer, entrepreneur and innovator, Zieman…
Alternative rock station goes on the air in Madison
Mid-West Family Broadcasting in Madison went on the air with a new alternative rock station in October. 106.7 The Resistance debuted at noon on Oct. 31. It replaced a simulcast of sports talk station WOZN at 106.7, which has moved…
Support the WBA with a click of your mouse
Wisconsin radio and TV stations that participate in the NCSA/PEP program already know that it’s an important way to support the services provided by Your WBA. But did you know that the WBA recently added a social media component to…
Senate version of tax reform preserves ad tax deductibility
The U.S. Senate version of a tax reform bill released this week preserves the deductibility of business advertising expenses. “Local broadcasters support tax reform that promotes economic growth and job creation, and it is undeniable that advertising is a stimulus…
Digital strategy should focus on what’s under the tree
It’s that time of year again – when our thoughts turn to the holidays, family, gift-giving, and thankfulness. But as our two companies – Jacobs Media and jācapps – have learned over the past eight years or so, the holidays…
WBA, WBA Foundation offer programs for engineers
The WBA and the WBA Foundation appreciate those who have chosen broadcast engineering as a profession. We realize that all broadcast engineers must stay current in broadcast engineering knowledge, skills, practices, and technologies, and that involves an investment of time…
WBA Foundation & WBA: A Strong Partnership
I am pleased to have the honor of serving as Chair of the Wisconsin Broadcasters Association Foundation (WBAF). Foundation President and CEO, Michelle Vetterkind, provides outstanding leadership for the WBAF. I am happy to report that your Foundation is well…
Data can be used to improve profits, ratings, company
Several months ago, in this same column, we touched upon data analytics and what makes data so important for creating a business advantage in broadcasting. You may recall the references to Moneyball with an emphasis on using data to predict…
Online payment available for 2018 dues
Even though there are still a few weeks left in this year, it’s time to pay next year’s WBA member dues. When 2017 ends, so does your WBA membership. You should soon be receiving your notice for 2018 WBA dues…
