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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Whitewater station switches to classic country
A Whitewater radio station is switching formats from Contemporary Country to Classic County. Magnum Media-owned WKCH is making the change after Magnum launched Bucky Country on WBKY earlier this year. Magnum carries WKCH programming on WSJY HD-4 . To add Janesville standard FM band coverage for WKCH, WSJY HD-4 is being re-broadcasted on 94.7 W234DR…
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Weekly Radio Addresses discuss Suicide Prevention Month
Both of this week’s Weekly Radio Addresses from Wisconsin’s Capitol are about Suicide Prevention Month. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Sen. Jesse James discusses Suicide Prevention Month, noting 924 Wisconsinites committed suicide in 2022. “We have…
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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Industry leaders bring expertise to Broadcasters Clinic
I am pleased to report that the inaugural Midwest Regional Broadcasters Clinic, a collaborative effort between the engineers of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, was a success. The event was well attended, with participants from at least 34 states, as well as from Canada, Germany, and the Republic of Georgia. The…
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Gerretsen remembered as ‘best in the business’
WBA Hall of Fame inductee (2021) Thom Gerretsen died Saturday after a brief battle with pancreatic cancer. He was 71. Gerretsen touched millions of lives during his long career covering news and sports in Wisconsin. His writing and his voice were on the air in every market across the state. Gerretsen started his career in…
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Green Bay anchor named YP of the Month
WBAY-TV news anchor Aisha Morales is the WBA Young Professional of the Month for the month of September. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on their stations and communities.…
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Beaver Dam ‘Local Legend’ Bill McCollum dies
WBA Local Broadcast Legend and beloved member of the Beaver Dam community Bill McCollum has died. Known as “Uncle Bill,” he started his career in Beaver Dam in 1963. Ten years later, he joined the late John Moser on the WBEV Morning Show and the pair’s friendship quickly grew both on-air and off. They co-hosted…
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Manek marks 30 years at WLUK-TV
WLUK-TV anchor Rachel Manek is celebrating a milestone anniversary with the Green Bay TV station. The Good Day Wisconsin morning show anchor is marking 30 years at the station on Saturday. Congrats!
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School supply drive raises more than $55K
The WISN-TV ‘Class Act School Supply Drive’ collected $55,006 from generous viewers in the Milwaukee area to provide essential school supplies for area students. Communities throughout southeastern Wisconsin raised money for kids in both Milwaukee and Waukesha counties who need additional support ahead of the next school year. The 11th annual campaign, hosted by WISN…
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Broadcaster remembered for 46-year career in Wisconsin
Nelson Andrew Lent, who spent 46 years on the air on Wisconsin radio stations, died Aug. 9. He was 84. Lent started his radio broadcasting career at WHSM in Hayward in 1959. In 1960 he moved to WJMC in Rice Lake and in 1961 was the first voice on the air for a new radio…
