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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Four to be awarded scholarships at 2025 WBA Student Forum
Four scholarships will be given out during the WBA Student Forum at Lambeau Field on Feb. 22 to students studying broadcasting in Wisconsin. Learn more about the WBA Student Scholarship program and apply here. The recipients are: Oliver Gerharz Oliver Gerharz is the 2024 WBA Foundation Scholarship recipient. Gerharz is attending UW-Madison and majoring in…
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WBA Hall of Famer Bob Uecker remembered as ‘Mr. Baseball’
“Mr. Baseball,” the voice of the Milwaukee Brewers, and WBA Hall of Famer Bob Uecker has died. He was 90. The Milwaukee Brewers on Thursday announced his passing. Uecker’s broadcast career extended beyond Wisconsin, the Milwaukee Brewers and radio to starring roles in such television and cable shows as ABC’s “Mr. Belvedere” and “Bob Uecker’s…
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101.7 The Truth announces lineup, leadership changes
Good Karma Brands and 101.7 The Truth are announcing changes to their programming lineup and leadership team, set to take effect Jan. 20. Among the changes is the introduction of Truth to Power with Kyle Wallace from 12 p.m. to 1 p.m. weekdays. Hosted by Milwaukee native Kyle Wallace, a familiar voice on ESPN Wisconsin’s…
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More stations participate in WBA Awards for Excellence
A growing number of Wisconsin’s radio and TV stations submitted entries to the Wisconsin Broadcasters Association Awards for Excellence contest. The submission deadline for the 2024 awards was Friday night. A total of 125 stations submitted entries, up from 120 the previous year. A total of 1,493 entries were submitted. “Wisconsin broadcasters have a lot…
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Dr. King and The Beloved Community
We live during a time of great division in our society. Whether division over race, politics, and/or class, the Reverend Dr. Martin Luther King, Jr. would ask us to take up the radical act of finding redemption and reconciliation by employing love. Yes, L.O.V.E.. In particular, the Love of thy neighbor. Dr. King adopted “The…
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Weekly Radio Addresses discuss voter ID, referendums
This week’s Weekly Radio Addresses from Wisconsin’s Capitol are on the topics of voter ID and binding referendums. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s , Majority Leader Devin LeMahieu touts the Senate’s passage of an amendment to enshrine…
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YP of the Month makes compelling first impressions
A news reporter for Seehafer Broadcasting in Manitowoc, Eric Bauer, is the WBA Young Professional of the Month for the month of January. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact…
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Major AI events in 2024 affect Midwest broadcasters
The past year has been marked by rapid advancements in AI, presenting both opportunities and challenges for broadcasters around the country. As AI technologies evolve, they are reshaping content creation, audience engagement, and operational efficiency. Here’s a look at the key developments and their implications for Wisconsin broadcasters. New Tech Releases Major AI platforms launched…
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WSAW-TV’s Share Your Holidays raises more than $159K
WSAW-TV annual Share Your Holidays campaign raised $159,009 and thousands of pounds of non-perishable food during its 22nd year. The money will be split between the Wausau Salvation Army and The Neighbors’ Place. Food that was donated will go to Peyton’s Promise for distribution to multiple food pantries. “It’s been more than 20-years now and…
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Kramer named VP/GM of WMSN-TV
Jon Kramer is the new Vice President and General Manager of WMSN-TV in Madison. He was the station’s General Sales Manager starting in 2019. “Jon’s extensive expertise in developing innovative advertising strategies and his proven track record in maximizing revenue make him the perfect choice to lead WMSN FOX 47,” said Rob Weisbord, Sinclair’s Chief…
