-
Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
-
Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
-
Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic
I’m pleased to report that the 70th Midwest Regional Broadcasters Clinic was a tremendous success. This annual event, a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, attracted attendees from 36 states, Washington, D.C., and four countries, making it one of the most geographically diverse Clinics to…
-
YP of the Month brings ‘enthusiasm and creativity’
A news producer at WBAY-TV in Green Bay, Garett Hagen, is the WBA Young Professional of the Month for the month of September. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact…
-
Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
-
Brand managers named for 2 Appleton radio stations
Woodward Community Media (WCM) is promoting Alex Thomas to be Brand Manager for News/Talk WHBY and Sports/Talk WSCO in Appleton, and Paul Johnson has been hired as the new Assistant Brand Manager for the WCM Talk Team. “I am thrilled to be given the opportunity to be Brand Manager of such prestigious stations of WHBY…
-
2025 WBA Awards for Excellence Rulebook available now
Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you had a great summer and have been documenting and saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards program in the nation, and we can’t wait to see what you have to showcase!…
-
WBA staff celebrates anniversaries
Two WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO30 years on Aug. 28 Kyle Geissler, Vice President8 years on Sept. 5 Congratulations and thank you for your service to the WBA.
-
Half-full or half-empty view on the future of broadcasting
All broadcasters – regardless of market size – understand first-hand the tumultuous times we are living in. The economy is clearly “going through some things,” and concurrently, we continue to see a shift in the way advertisers of all sizes are allocating their dollars. Ad spend in “traditional” forms continues to decline, while investment in…
-
WPR’s ‘To the Best of Our Knowledge’ to join American Archive of Public Broadcasting
On the eve of its final broadcast, Wisconsin Public Radio’s “To the Best of Our Knowledge” has announced that every episode of the Peabody Award-winning program will be archived for free, for everyone, forever. The “To the Best of Our Knowledge” Special Collection will be housed in the American Archive of Public Broadcasting, a collaboration…
-
Milwaukee station gathers $75K for school supplies
The 2025 ‘Class Act School Supply Drive’ raised $57,350 to deliver essential school supplies to local children in need. Through generous donations across southeastern Wisconsin, thousands of students in Milwaukee and Waukesha counties will now have fundamental classroom tools before school starts. For 12 years, WISN-TV and The Salvation Army have partnered on the annual…
-
Karl Winter joins WKOW-TV as Sports Director
Karl Winter will join the 27 News team as Sports Director starting today. Winter will join anchors Amber Noggle, Brandon Taylor, and 27 Storm Track Chief Meteorologist Cameron Hopman weeknights at 6 and 10 p.m. Winter comes to WKOW-TV from WGBA-TV in Green Bay, where he covered Packers games, the NFL Draft, local athletes competing…
-
Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
-
Racine journalist joins WTMJ-TV
Racine native Lauren Sklba will join WTMJ-TV in Milwaukee covering Racine County. Sklba worked as the news editor for The Journal Times in Racine since April 2023. She has prior television news experience, working as a producer for the CBS affiliates in both Madison and Denver. “Covering Racine County is a critical part of our…
-
Podcast: Broadcasting’s Ongoing Evolution
Digital Content Creator, Journalist, and Producer Dana Schaeffer joins the podcast to discuss the future of broadcasting, including innovation, local relevancy, and engaging the next generation. Learn more about Dana on her website: https://www.danaschaeffer.com/
