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Broadcasters collect their WBA Awards for Excellence
Radio and television stations from across Wisconsin came together Saturday to celebrate their award-winning work at the 2026 Wisconsin Broadcasters Association Awards Gala. The awards were handed out at the Madison Marriott West in Middleton with 350 in attendance. Competition for this year’s awards was as strong as ever with 1,322 award entries. A total…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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4 to be inducted into WBA Hall of Fame in June
The Wisconsin Broadcasters Association Foundation is proud to announce the 2026 WBA Hall of Fame inductees: Dave Magnum has turned a network of radio stations into a second generation legacy in Wisconsin. Kelly Radandt’s broadcasting career reflects a rare blend of strategic leadership, compassion, and unwavering dedication to people and community. Jeff Tyler’s career stands…
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4 to be honored as Local Broadcast Legends
Four Wisconsin broadcasters are 2026 WBA Local Broadcast Legends. Randy Allen, an on-air presence with deep knowledge of country music and unwavering professionalism which has made him a trusted companion to listeners throughout the Green Bay, Appleton, and Oshkosh markets. Dave Luczak, the voice Milwaukee woke up to, becoming one of the most trusted and enduring…
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WBA 75th anniversary Summer Conference agenda released
The preliminary agenda is now available for your WBA’s Summer Conference celebration of the association’s 75th anniversary will be held June 17-18 at the Grand Geneva Resort in Lake Geneva. Registration is also open. The registration deadline is May 28. The hotel booking deadline is May 25. Speakers for this year’s conference include: Keynote: Curtis…
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Wisconsin Broadcaster available now
The May/June issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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More graduates added to Walker Broadcast Management Institute
Two graduates of the Walker Broadcast Management Institute got their briefcases on April 16 as the Institute marked the beginning of another three-year cycle. The Institute is designed for broadcast managers and those seeking or being prepared for broadcast management positions. It’s held at the UW School of Business on the UW-Madison campus. This year…
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How can we plan for the future if we don’t know what next week will bring?
Part of the work we do with broadcasters is to help them develop strategic plans. Our process is to conduct research, apply relevant megatrends, and do a deep dive into the client’s past, current situation, and goals for the future. It’s a fascinating process built upon facts, experience, with a little creativity and “gut” mixed…
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Educators’ Column: ‘Still a Thrill’
“In American business, there is nothing stupider than the previous generation of management.” ~Bob Hoffman, The Ad Contrarian As a manager in the radio business, I was acutely aware of the smart generation of broadcasters to succeed my efforts. Thank God for that! On behalf of the Educator’s Committee, we celebrate the talent flowing out…
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President’s Column: WBA mourns the loss of Liz Boyd
The whole WBA family is mourning the loss of WBA NCSA/PEP Coordinator Liz Boyd. Liz was a friend to broadcasters, and dear friend to your WBA team. She was 71. Liz was with the WBA for 20 years and before that worked for WKOW-TV in Madison. As NCSA/PEP Coordinator, Liz had relationships with traffic personnel…
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Outgoing chair reflects on time with a rhyme
These days it is almost impossible to find a headline that doesn’t include ‘AI’ in some capacity. There’s no doubt that it can be useful…when used appropriately. The broadcast industry as a whole has been able to use AI in a variety of ways to help streamline specific workflows. In honor of this fantastic tool,…
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Student Forum to return to Lambeau Field in 2026
The recent Wisconsin Broadcasters Student Forum at Lambeau Field will return to Green Bay in 2026. The date for the next Forum will be Feb. 28, 2026. The recent Forum drew about 200 high school students and 200 college students to the legendary venue to learn about careers in broadcasting and try their hand at…
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Podcast: Local Airwaves, National Impact
Jim Timm (NE Broadcasters Assoc.) and Wendy Paulson (MN Assoc. of Broadcasters) dive into the most critical issues facing local radio and television with National Association of Broadcasters President and CEO Curtis LeGeyt.
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Adams joins WTMJ-TV as sales manager
Don Adams is joining WTMJ-TV in Milwaukee as the station’s sales manager. Adams is a seasoned media sales leader with more than 20 years of experience spanning local station, regional, and national leadership roles at Univision, Warner Media/Xandr, and Ampersand. Starting his career in local broadcast sales as an account executive at WBAY-TV in Green…
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Raffle winner to support veterans’ park
The winner of the 50/50 raffle at the WBA Awards Gala on May 3 will donate half of her winnings to a remodeling project at Fond du Lac County Veterans Park. Cheryl Millay had recently made a donation to the park, and will add to that half of the $850 she earned by winning the…
