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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Vetterkind testifies in support of repealing personal property tax
WBA President and CEO Michelle Vetterkind testified twice to state lawmakers in support of repealing Wisconsin’s personal property tax. She testified on May 24 before the Senate Committee on Revenue, Financial Institutions and Rural Issues and on June 1 before the Assembly Ways and Means Committee. Vetterkind argued that the personal property tax is a…
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Radiothon raises record $690K for children’s hospital
A radiothon run by a Madison radio group raised $690,684 for American Family Children’s Hospital, the highest amount ever raised during the annual event. Mid-West Family Broadcasting stations 93.1 Jamz (WJQM) and Q106 (WWQM) hosted the radiothon over three days in May from 6 a.m. to 7 p.m. each day. The stations talked with families…
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Lytle: You can’t bore people into buying from you
In 1976 there were no cell phones or email. We had a message nail. When you walked into the office, the first thing you did was retrieve all the little pink message slips from the message nail and go through them to see which calls needed to be returned. One afternoon there was a message…
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Judges step up for WBA Awards for Excellence
Radio and television stations from across Wisconsin submitted their best on-air, digital and social media projects from 2016 for the WBA Awards for Excellence. Award submissions totaled 1,783 in dozens of categories. Congratulations to all WBA Awards for Excellence participants. Great Job!! WOW! Another great job for the awards program belongs to that of a…
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WBA thanks awards co-chair for many years of service
Long-time WBA Awards Committee co-chair Lindsay Wood Davis was honored at the awards gala in May for his many years of transformative leadership of the committee. WBA President and CEO Michelle Vetterkind told attendees of the gala that the current awards program was “the vision of one man.” Davis has served on the committee since…
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Science writing experts share advice for science reporters
Consider how news science-based stories are framed for the reader. Ask scientists about why a natural or human-caused occurrence happens. Take advantage of Madison-based science resources. Those are some of the suggestions offered at “Secrets for Success in Science Journalism,” the spring 2017 training session presented this month by the Madison chapter of the Society of Professional…
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Students consider careers in broadcast marketing
A WBA Foundation program is preparing college and high school students for careers in broadcast marketing. Ten years ago, your WBA Foundation initiated a pilot project aimed at identifying and training new sales personnel for Wisconsin radio and television stations. The Radio Marketing Professional Certification Program is a two-day intensive broadcast sales training program conducted…
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Chorski gives back to WBA Foundation
The general manager of a La Crosse television station generously donated more than half of his winnings from the WBA Foundation’s 50/50 Raffle at the WBA Awards Gala. WBKT-TV General Manager Scott Chorski donated an extra $500 of his winnings back to the Foundation, providing the Foundation with a grand total of $1,350. Thank you…
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Q&A: Meaning of the FCC’s recent ruling on online recruiting
The following is from WBA’s DC Counsel David Oxenford: The FCC recently issued a declaratory ruling (which we summarized here) addressing the requirement that broadcasters widely disseminate information about all of their job openings in such a way as to reach all of the groups within their communities. The recent FCC decision stated that a…
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Congratulations to WBA Awards for Excellence Winners
The WBA’s 2016 Awards Gala has just concluded. Congratulations to all winners and thanks to all who participated. Download the Winners PDF for information on all Award Winners. 2016 Awards for Excellence Winners Station of the Year Awards:
