In the News Archive

WBA to offer even more online events in 2026

Your WBA is increasing the number and variety of online event offerings to help broadcasters in 2026. WBA is partnering with the Media Financial Management Association (MFM) which offers more than 25 webinars per year by media industry professionals on…

Broadcaster reunion planned for January

A group of broadcasters has organized the “Heart of Wisconsin Radio Broadcaster Reunion,” scheduled for Jan. 9 in Menasha. Organizers said, “the social event (is) designed to bring together former coworkers from area radio and TV stations, media professionals, friends,…

Zollar to retire from Green Bay stations

Vice President and General Manager of WLUK-TV and WCWF-TV in Green Bay, Jay Zollar, will retire on Dec. 31, concluding what Sinclair called, “a distinguished career serving the Green Bay–Appleton community and guiding through decades of market-defining growth and innovation.”…

Y100 adds morning co-host in Green Bay

Y100 (WNCY) in Green Bay is adding Natalie “Nat” Gross as the new co-host of the Y100 Morning Show. Gross steps into the role previously held by morning veteran Charli McKenzie. Gross brings more than a decade of storytelling experience…

WBA Awards for Excellence contest opens for entries

You can start submitting your award-winning entries for the WBA Awards for Excellence RIGHT NOW! and if you’re looking to get starlight to submitting entries…here’s the The submission deadline is Jan. 9 at 4 p.m. CT. Your WBA Awards Committee…

WISN-TV raises $171K during family food drive

Generous WISN-TV viewers spanning southeastern Wisconsin donated $171,465 in support of the 2025 ‘WISN 12 Day of Giving Food For Families Food Drive.’ The 14th annual campaign, in partnership with Hunger Task Force, ensures local families have healthy meals during…