YP of the Month is natural storyteller with positive attitude

A morning anchor and feature reporter at WBAY-TV in Green Bay, Emerson Lehmann, is the WBA Young Professional of the Month for the month of September. The WBA Young Professional of the Month is a nominee for the WBA Young…
Podcast: What’s Next for NEXTGEN TV

Television broadcasters throughout the country are voluntarily upgrading to ATSC 3.0, known to viewers as NEXTGEN TV. While most viewers have access to the signals today, broadcasters are sharing transmitter signals and hoping to completely move to ATSC 3.0 with…
WOLX in Madison to air new morning show

94.9 WOLX (WOLX-FM) in Madison announced that “The Brett Andrews Radio Show” will debut as its new morning show, airing weekdays from 6 a.m. to 10 a.m. Andrews will continue to serve as the Brand Manager for Mix 105.1 FM…
Balancing pain, opportunity of change for broadcasters

I feel your pain. Opportunities abound and as the Romans said, Fortes fortuna adiuvat or the modern translation of “Fortune favors the bold.” As I wrote last quarter, deregulation is upon us and that’s good for broadcasting. Bold moves are grabbing…
Brand managers named for 2 Appleton radio stations

Woodward Community Media (WCM) is promoting Alex Thomas to be Brand Manager for News/Talk WHBY and Sports/Talk WSCO in Appleton, and Paul Johnson has been hired as the new Assistant Brand Manager for the WCM Talk Team. “I am thrilled…
2025 WBA Awards for Excellence Rulebook available now

Hello Wisconsin Broadcasters, On behalf of your WBA Awards Committee, we hope you had a great summer and have been documenting and saving your potential entries for this year’s contest. You are a part of the largest state broadcaster awards…
WBA staff celebrates anniversaries

Two WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO30 years on Aug. 28 Kyle Geissler, Vice President8 years on Sept. 5 Congratulations and thank you for your service to the WBA.
Half-full or half-empty view on the future of broadcasting

All broadcasters – regardless of market size – understand first-hand the tumultuous times we are living in. The economy is clearly “going through some things,” and concurrently, we continue to see a shift in the way advertisers of all sizes…
WPR’s ‘To the Best of Our Knowledge’ to join American Archive of Public Broadcasting

On the eve of its final broadcast, Wisconsin Public Radio’s “To the Best of Our Knowledge” has announced that every episode of the Peabody Award-winning program will be archived for free, for everyone, forever. The “To the Best of Our…