Compete for WBA Station of the Year!

How can you increase your odds of winning Station of the Year or News Operation of the Year in the WBA Awards for Excellence? We’ll tell you how the awards program works and how winning stations stay competitive. Bring your…
Station marks Hispanic Heritage Month with TV special

WISN-TV in Milwaukee is presenting a half-hour televised special titled “Project CommUNITY: Celebrating Hispanic Heritage” on the final day of National Hispanic Heritage Month Tuesday, Oct. 15 from 6:30 p.m. to 7 p.m. The program will feature positive and uplifting…
Milwaukee TV station assists with hurricane relief

WISN-TV in Milwaukee partnered with the American Red Cross to hold the “WISN 12 Hurricane Relief Drive” to provide critical support for people devastated by Hurricane Helene. Through the generosity of viewers and corporate contributions, $144,248 was collected to help…
Bultena named associate director of WPR

Wisconsin Public Radio has named Kealey Bultena associate director. In this role, Bultena oversees WPR operations, including human resources, finance, digital services, broadcast operations, and engineering. She joins WPR’s senior leadership team and serves as deputy to WPR Director Sarah…
WBA program helps stations plan for crisis

Radio and TV stations throughout the state can take an easy step toward being prepared for an emergency by getting Broadcaster Emergency Personnel ID cards for engineering staff members. Many stations already participate in the Broadcaster Emergency Personnel ID program,…
More than radio: Expanding multimedia opportunities for students

In my role as Director of Student Radio at the University of Wisconsin-Madison, I’m often asked questions about the vitality of terrestrial radio in today’s sprawling media landscape. From well-meaning visitors who are curious about how many people really listen…
Run the numbers for successful WBA Awards season

Nobody said there’d be math!! But, if you’re entering the WBA Awards, math is your best friend! A few weeks ago, your Awards Committee held a live webinar where we answered questions, shared some insights, and highlighted a few common…
Laura Lee to join WAPL morning show

Laura Lee will join 105.7 WAPL in Appleton as a morning show co-host. She will debut on Sept. 23. Lee comes to WAPL most recently from Columbus, Ohio, with an earlier radio stint in Milwaukee. “I’m excited to have someone…
WBA staff marks anniversaries

Three WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO29 years on Aug. 28 Liz Boyd, NCSA/PEP Coordinator19 years on July 19 Kyle Geissler, Vice President7 years on Sept. 5 Congratulations and thank you for your service…

