Students learn to deliver on 21st century platforms

The statistics for online video production and consumption in the 21st century are staggering. It has become a way of life for what will soon be the majority of humans on the planet. Since the first YouTube video was posted…
Show us how you support your community
The WBA wants to promote our local broadcasters and let our elected leaders know of all the work you do to support your communities. We use your stories on our website and in our newsletter and we post them to…
Broadcasters stand to gain by using data analytics

Regardless of whether you’re in radio or television, sales or programming, we’ve always used analytics, often without even realizing that’s what it’s called. So what is it? According to Techopedia, “Data analytics refers to qualitative and quantitative techniques and processes…
FCC Chairman Pai, Sen. Johnson connect with Wisconsin broadcasters

FCC Chairman Ajit Pai and Sen. Ron Johnson took time June 5 to meet with Wisconsin broadcasters at the Hilton Milwaukee City Center and Pai went on to tour other broadcasters in the state. Chairman Pai was in Wisconsin as…
Contest seeks big ideas for broadcasting

Do you have an idea that could change the future of broadcasting? The NAB wants you to share it in an innovation contest. Here’s the PILOT Innovation Challenge 2017 challenge question: What is an unconventional way broadcasters and other local…
Monona LPFM believed to be first in nation to get state award recognition

A low-power FM radio station in Monona is believed to be the first in the nation to be recognized by a state broadcast awards competition, based on consultation with other members of the National Association of State Broadcast Associations. WVMO…
Summer Conference hotel deadline extended

Coming to Summer Conference in Sheboygan? The Blue Harbor resort has extended the hotel reservation deadline to June 2. Get all the Summer Conference information here: Summer Conference Sign up today!
Madison TV station raises breast cancer awareness with live ‘Race for the Cure’ coverage
A Madison TV station produced a live broadcast from the Komen Race for the Cure in Fitchburg to support breast cancer awareness. WISC-TV personalities covered the May 20 event by talking live to breast cancer survivors and some of the…
Vetterkind testifies in support of repealing personal property tax

WBA President and CEO Michelle Vetterkind testified twice to state lawmakers in support of repealing Wisconsin’s personal property tax. She testified on May 24 before the Senate Committee on Revenue, Financial Institutions and Rural Issues and on June 1 before…

