Banks to retire from WISC-TV
After 40 years of leadership, WISC vice president and general manager Lyle Banks will retire at the end of the year. Banks has had a sweeping and successful career as a broadcasting executive, entrepreneur, interim executive and board member for…
Student station leader honored with YP of the Month
The general manager of the UW-Madison student radio station, Kelsey Brannan, is the WBA Young Professional of the Month for the month of November. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of…
New AI platforms hint at future directions
This fall we’re starting to see the release of many of the AI tools that have been teased all year. Meta.AI, created by the parent company of Facebook and Instagram, has upgraded its engine and offers robust text and image…
Year-end reflections and looking ahead
As the end of the year approaches, it’s a natural time to reflect on the journey we’ve taken together as broadcasters in Wisconsin. I am incredibly proud to serve as the Chair of the Wisconsin Broadcasters Association (WBA), especially during…
SCRIPT: Submit early for WBA Awards
SCRIPT Client: WBA Title: SUBMIT EARLY Station Manager (authoritative but laid-back): You guys ever submit to the Wisconsin Broadcaster Awards? (SFX: Light computer typing in the b.g) Creative Director (energetic, and detail-oriented): Oh yeah, I’ve done it. Huge morale booster…
Wisconsin Broadcaster available now
The November/December issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Nolle marks 25 years
A senior marketing consultant at a Green Bay TV station is marking a milestone. On Nov. 15, John Nolle is celebrating 25 years at WLUK FOX 11.
Dates set for 2025 Walker Broadcast Management Institute
The 26th Walker Broadcast Management Institute is set for April 15-17 on the UW-Madison campus. The 2025 Institute marks the second year of another 3-year cycle (although you may join the cycle at any time) and is designed for broadcast…
Woodward stations help collect Costs for Kids
Woodward Community Media in the Appleton area recently partnered with the Salvation Army for the 2024 Coats for Kids Campaign, aiming to provide warm winter clothing to children in need. The collaboration is focused on collecting new and gently used…
