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Podcast: The State of Spanish Radio: Its Future and Relevance
Monica Armenta (NM Broadcasters Assoc.) is joined by SDC Broadcasting’s Matt Martinez and Radio Ink and RBR+TVBR publisher Deborah Parenti to talk about Spanish-language radio; its growth, its challenges, and why it’s one of the most vibrant and resilient sectors of broadcasting.
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WBA joins DC fly-in to keep AM radio in every vehicle
Your WBA was in Washington D.C. this week, along with broadcasters representing 30 other states, to call on Congress to pass the AM Radio for Every Vehicle Act. The bills in both houses of Congress have overwhelming bipartisan support. The House bill has more than 300 cosponsors and the Senate bill has 60 cosponsors. Broadcasters…
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YP of the Month ‘excels in leadership’
A producer at WEAU-TV in Eau Claire, Melanie Walleser, is the WBA Young Professional of the Month for the month of July. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact on…
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Jowett Fellowship recipient wants radio to excel with video
A multimedia videographer at Woodward Community Media is the recipient of the Rick Jowett Fellowship. Logan O’Leary says while Woodward has a strong radio tradition, they’re forging a new path forward to also making it a reliable video production company. As the sole videographer for the company, he wants to grow the effort into a…
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WBA Foundation announces date for gubernatorial debate
The WBA Foundation Board will continue its 36-year tradition of holding statewide televised debates for Wisconsin’s voters by airing a general election debate in the 2026 Wisconsin gubernatorial race. Qualifying gubernatorial candidates will be invited to participate in a debate on Oct. 9 at 7 p.m., hosted by Milwaukee PBS. Radio and television stations from…
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Weekly Radio Addresses focused on environment, antisemitism
This week’s Weekly Radio Addresses from Wisconsin’s Capitol focus on Earth Day and antisemitism. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Dem , Gov. Tony Evers celebrates Earth Day, highlighting Wisconsin’s Trillion Trees Pledge goal to plant 100 million…
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Beno to retire from WBA Education Committee
WBA Education Committee Chair Ken Beno is retiring from the committee. He’s shared the following thoughts. Thank you for your service Ken! I have recently made the very difficult decision to step aside as Chair of the WBA Education Committee. I have been part of the WBA for more than 30 years, and the Education…
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Jezo named Brand Ambassador for Mid-West Family Madison
Amanda Jezo has been named Brand Ambassador for Mid-West Family in Madison. In her role, she will act as a marketing manager for the group. Jezo started with Mid-West Family in 2021 and has completed Center for Sales Strategy Training and Email Marketing Mastery with Digital Marketer. Mid-West Family described Jezo as “a trusted consultant…
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SBE releases broadcast station self-inspection guides
The Society of Broadcast Engineers has released new Broadcast Station Self-Inspection Guides for FM and TV broadcast stations. The SBE partnered with the National Association of Broadcasters (NAB) to produce the documents, which are the first part of a planned series to cover all broadcast services. These guides are designed to aid stations and Alternative…
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Magnum station makes move to southern Wisconsin
A Portage radio station owned by Magnum Media, WBKY, has moved to the Stoughton-Janesville area. Dave Magnum said the process took 21 years. “My two sons, Reid and Ty, were just lads when we started this process,” Magnum said. “Whenever we reminisce about the umpteen town and county zoning meetings and hearings, we make sure…
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Deleste leaving WISC-TV
News 3 Now (WISC-TV) anchor Charlotte Deleste is leaving the anchor desk at the Madison television station later this month. Deleste, who has 32 years of experience in broadcast journalism, has spent the last 18 years with News 3 Now. She began on News 3 Now This Morning alongside Rob Starbuck. “This is such a…
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WBA slate of officers, directors announced
The WBA Nominating Committee has set a slate of officers and directors for consideration by the WBA general membership. As provided by WBA by-laws, Aleese Fielder, NRG Media, Wausau/Stevens Point/Rhinelander, the current WBA Vice Chair and Chair-Elect, will automatically be elevated to the position of Chair of the Board at the 2024 WBA General Membership…
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Weekly Radio Addresses discuss PFAS, health care, and education
This week’s Weekly Radio Addresses from Wisconsin lawmakers….. These addresses are available for Wisconsin broadcasters to use as they see fit. Here are the summaries from WisPolitics: — In this week’s Democratic , Gov. Tony Evers urges Republicans to release funds to fight PFAS statewide and stabilize health care access in western Wisconsin. Evers urges…
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Gov. Evers signs AI bill, including critical amendment for broadcasters
Gov. Evers signed into law on March 21 a bill requiring the disclosure of content from artificial intelligence in political ads, which included an amendment protecting broadcasters and other parties from legal liability. The legislation requires a new disclaimer on political campaign commercials using artificial intelligence in video, audio, or print content. Your WBA successfully…
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WPR simplifies networks for news, music listeners beginning May 20
Following two years of analysis, audience research and planning, WPR is reorganizing its statewide service to help listeners more easily find and enjoy news and music on the radio and on wpr.org. Beginning May 20, WPR’s two current networks – “NPR News & Music” and “The Ideas Network” – will become “WPR News” and “WPR…
