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Wisconsin Broadcaster available now
The September/October issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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Shockleys establish Young Broadcasters Development Fund
WBA Hall of Famers Terry and Sandy Shockley are the founding grantors of the newly established Young Broadcasters Development Fund, aimed at inspiring career building in the broadcast industry. “Our mission with this fund is to inspire and motivate young people to pursue a career in broadcasting,” Terry and Sandy Shockey said. “The rewards are…
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Engineers gather in Wisconsin for Midwest Regional Broadcasters Clinic
I’m pleased to report that the 70th Midwest Regional Broadcasters Clinic was a tremendous success. This annual event, a collaborative effort between the engineering teams of the Wisconsin Broadcasters Association and the Minnesota Broadcasters Association, attracted attendees from 36 states, Washington, D.C., and four countries, making it one of the most geographically diverse Clinics to…
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YP of the Month brings ‘enthusiasm and creativity’
A news producer at WBAY-TV in Green Bay, Garett Hagen, is the WBA Young Professional of the Month for the month of September. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a significant impact…
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Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers three $2,500 scholarships and one $1,500 scholarship. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process is online. It’s available on the WBA website at wi-broadcasters.org/scholarships Students who have completed at…
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43-year veteran of WFRV-TV to retire
The news production manager at WFRV-TV, Julie Buck, is retiring after 43 years at the station. She’s the station’s longest tenured employee. VP and General Manager Judson Beck wrote, “Thank you for your incredible service, professionalism, the great example you set for scores of employees.” Beck called her a great broadcaster, highlighting her, “immense experience,…
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YP of the Month has ‘drive to succeed’
The Client Marketing Coordinator for NRG Media in Wausau/Stevens Point, Haley Clark, is the WBA Young Professional of the Month for the month of June. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the Year Award. The award seeks to recognize young broadcasters who have made a…
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Magnum station boosts community fundraiser
Magnum Media’s 100.1 Thunder Country (WDDC) in Portage helped the Portage Lion’s Club hold a successful online/radio auction, almost doubling the amount raised the previous year. The 48th annual event was the first time an online auction was integrated into the fundraiser. The online auction ran for three weeks giving the Portage community time to…
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UW-Oshkosh launches broadcast engineering emphasis
The University of Wisconsin-Oshkosh is launching a new emphasis next fall to train the next generation of broadcast engineers. The emphasis is through the Radio, Tv, and Film (RTF) Department and includes courses from that school plus the departments of Engineering Technology, Information Systems (College of Business), Computer Science, and Music. A list of requirements…
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La Crosse journalist first to receive Boyd Huppert Education Debt Assistance Grant
A reporter and anchor at La Crosse TV station, WKBT-TV, is the first to receive the recently established Boyd Huppert Education Debt Assistance Grant. Allyson Fergot is one of ten who applied for the student debt relief grant set up and funded by supporters of legendary broadcast journalist Boyd Huppert. “Allyson’s dedication is unparalleled,” wrote…
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Reporter, anchor remembered for 45 years in broadcasting
A Wisconsin native with a 45-year broadcasting career has died. Thomas Kurt “Tom” Petersen, 83, died on Saturday. According to his obituary, Petersen left his mark in the broadcasting business working as a reporter and news anchor at TV and radio stations in Wisconsin, Minnesota, Iowa, Michigan and Illinois. He retired from his last position…
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Wisconsin Broadcaster available now
The May/June issue of Wisconsin Broadcaster is now available. Highlights from this issue:
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More graduates added to Walker Broadcast Management Institute
Two graduates of the Walker Broadcast Management Institute got their briefcases on April 16 as the Institute marked the beginning of another three-year cycle. The Institute is designed for broadcast managers and those seeking or being prepared for broadcast management positions. It’s held at the UW School of Business on the UW-Madison campus. This year…
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How can we plan for the future if we don’t know what next week will bring?
Part of the work we do with broadcasters is to help them develop strategic plans. Our process is to conduct research, apply relevant megatrends, and do a deep dive into the client’s past, current situation, and goals for the future. It’s a fascinating process built upon facts, experience, with a little creativity and “gut” mixed…
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Educators’ Column: ‘Still a Thrill’
“In American business, there is nothing stupider than the previous generation of management.” ~Bob Hoffman, The Ad Contrarian As a manager in the radio business, I was acutely aware of the smart generation of broadcasters to succeed my efforts. Thank God for that! On behalf of the Educator’s Committee, we celebrate the talent flowing out…
