Combat Hunger raises more than 65,000 Meals for veterans in need

The radio stations of Woodward Community Media (WCM) and Feeding America Eastern Wisconsin recently joined forces to wage an all-out battle against veteran hunger at the 6th Annual “Combat Hunger 2024” event on June 27 in Appleton. From 6 a.m….
Keeping pace with media industry trends: The role of social media assignments in college courses

As an educator in higher education in the ever-evolving field of media studies, I have the privilege of being entrusted with preparing our students for careers in a rapidly changing broadcast industry. With the advent of social media, the landscape…
What we do matters and it’s fun!

Freshly home and back to work from an amazing WBA Summer Conference, I’ve had time to reflect on the many conversations that I was able to share with fellow broadcasters from around Wisconsin in just two short days. The resounding…
WBA Awards provide ‘return on investment’

The excitement of the 2023 WBA Awards for Excellence banquet is still fresh, and it’s already time to be thinking about your station’s nominations for the 2024 awards. I joined the Awards Committee right before May’s big event, and in…
Wisconsin Broadcaster available now

The July/August issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Wisconsin Army National Guard seeing results

Your Wisconsin Army National Guard team is so grateful for you! The way you have welcomed our team and prioritized our stories has blown us away. You are helping us “fight our strength war”, and we are excited to share…
Aspiring broadcaster shows bright future ahead

It was wonderful to see so many of you at our WBA Summer Conference at the beautiful Hotel Retlaw in Fond du Lac! What a terrific venue! We hope you enjoyed your time in downtown Fond du Lac, and that…
Know the “3 Cs” when it comes to AI at your station

It’s been a year since the “AI Ashley” headlines crossed-over from the broadcasting trade magazines to the mainstream press. Stories on the first AI-DJ appeared in publications ranging from local newspapers to Fox Business. “AI Ashley” is the voice of…
Robb Edwards remembered for radio career, ballpark announcing

Radio broadcaster, former WTMJ radio host, and former Brewers in-stadium voice Robb Edwards (Romant) died June 26. Edwards, 79, was the host of the morning show on WTMJ from 1985 until 2000. He also spent time at WOKY-AM and WRIT-AM…

