Are FB Changes Actually Hurting?

Facebook has released a series of algorithm updates lately, but have they actually affected broadcasters? This article suggests that broadcasters have been mostly left unharmed by the changes. “…the changes have not had a noticeable effect on local news outlets…
Police and Fire Turning to Facebook

Newsrooms are used to getting news releases sent to their inboxes from local police, fire and other public service offices. But more of those agencies are now turning to Facebook to distribute public information. It’s easy to understand why. By…
Content Cultivation

When we spend so much time generating online content, it can sometimes be hard to remember that it’s also important to cultivate content. That is to say that generating the content is only the first step. You also need to…
WBA Foundation to Sponsor U.S. Senate Debate

The Wisconsin Broadcasters Association Foundation is pleased to announce that the 2016 U.S. Senate debate between incumbent U.S. Senator Ron Johnson and Democratic challenger Russ Feingold will be held on Friday, October 14th in the Green Bay/Appleton market starting at…
Mashable

I don’t like to make any assumptions about anyone’s media consumption habits, so forgive me if you’re already a reader of Mashable. If you’re not a reader of Mashable or any other digital-first media site, then I suggest you take…
Community

In life, and specifically in the broadcasting field, it is extremely important to be involved in the community. In our personal lives, our community can be made up of many things: the city we live in, our family, our job,…
Some Things Never Change

When I retired from broadcasting two years ago and taught a class on TV and news production, I told them that I would be good for two years since I wasn’t sure that I would recognize the business after that…
WBA Joins Coalition to Repeal Wisconsin’s Personal Property Tax
The WBA has joined forces with a diverse group of 31 trade and business associations with the common goal of repealing Wisconsin’s personal property tax. The “Coalition to Repeal Wisconsin’s Personal Property Tax” consists of organizations representing more than 400,000…
2017 Local Sales Success Webinar
ESA’s TOP 5 FOR 2017 Webinar Wednesday, July 6, 2016 10:00 – 10:45 am CDT ESA’s Top 5 for 2017 Webinar will outline a strategy of separation for you and your sales team. The focus will be on taking advantage…