In the News Archive

WBA renews American Red Cross partnership

The WBA has renewed its agreement with the American Red Cross to help raise funds and awareness for major Red Cross disaster relief efforts in the state. The partnership, called “WBA Saves The Day,” was formed in 1998 and has…

Station collects 20,000 books for food pantries

A group of stations in northeast Wisconsin collected more than 600 books in 2016 for children visiting food pantries. The annual Children’s Book Drive conducted by Nicolet Broadcasting stations has now collected more than 20,000 books over the last ten…

Get to know WBA leadership: Steve Wexler

Steve Wexler began his broadcast career with Journal Broadcast Group in 1977 as an intern at WTMJ-AM while attending Shorewood High School. He hosted on-air programs on both WTMJ-AM and WKTI-FM in the late 70’s and early 80’s before leaving…

112,000 lbs. of food collected by pair of TV stations

Two TV stations in Milwaukee worked with the Brewers Community Foundation and Hunger Task Force the day before Thanksgiving to collect more than 112,000 pounds of food from viewers. CBS 58 (WDJT) and Telemundo both did live news segments as…

Radio group raises more than $50K for numerous causes

Three radio stations in a Madison radio group raised more than $50,000 for community causes during events all in the same week. Mid-West Family Broadcasting station WJJO held a 28-hour radiothon in downtown Madison to help local veterans, raising more…