WBA program helps stations plan for crisis
Radio and TV stations throughout the state can take an easy step toward being prepared for an emergency by getting Broadcaster Emergency Personnel ID cards for engineering staff members. Many stations already participate in the Broadcaster Emergency Personnel ID program,…
More than radio: Expanding multimedia opportunities for students
In my role as Director of Student Radio at the University of Wisconsin-Madison, I’m often asked questions about the vitality of terrestrial radio in today’s sprawling media landscape. From well-meaning visitors who are curious about how many people really listen…
Run the numbers for successful WBA Awards season
Nobody said there’d be math!! But, if you’re entering the WBA Awards, math is your best friend! A few weeks ago, your Awards Committee held a live webinar where we answered questions, shared some insights, and highlighted a few common…
Laura Lee to join WAPL morning show
Laura Lee will join 105.7 WAPL in Appleton as a morning show co-host. She will debut on Sept. 23. Lee comes to WAPL most recently from Columbus, Ohio, with an earlier radio stint in Milwaukee. “I’m excited to have someone…
WBA staff marks anniversaries
Three WBA team members recently marked service anniversaries. Michelle Vetterkind, President and CEO29 years on Aug. 28 Liz Boyd, NCSA/PEP Coordinator19 years on July 19 Kyle Geissler, Vice President7 years on Sept. 5 Congratulations and thank you for your service…
A Case for Strategic Communications: Our partnership with the WBA gives us a strategic advantage, and here is proof
Post pandemic, the public’s understanding of, and propensity to serve in, the military declined dramatically. Those interested in serving were disqualified medically, physically, and academically at an unprecedented rate. Legacies of families in service, and citizens’ direct connections to service…
Clinic invigorated with new partnership, name, and format
Wisconsin is proud to host the Midwest Regional Broadcasters Clinic, which started 68 years ago. Your WBA has been a partner with SBE chapters in hosting the event for broadcast engineers for many decades. But this year marked the beginning…
Busy stretch ahead for your WBA
Can you believe we are getting ready to enter the final quarter of 2024? Seriously, where did the time go? This year, your WBA has been busy supporting and educating all of us through webinars, lobbying efforts, and informative weekly…
Student scholarship competition underway
Do you know a student who could use assistance with educational expenses? The Wisconsin Broadcasters Association Foundation offers two $2,500 scholarships and two $1,500 scholarships. Students who meet eligibility requirements are encouraged to apply for these scholarships. The application process…
