YP of the Month makes compelling first impressions
A news reporter for Seehafer Broadcasting in Manitowoc, Eric Bauer, is the WBA Young Professional of the Month for the month of January. The WBA Young Professional of the Month is a nominee for the WBA Young Professional of the…
Major AI events in 2024 affect Midwest broadcasters
The past year has been marked by rapid advancements in AI, presenting both opportunities and challenges for broadcasters around the country. As AI technologies evolve, they are reshaping content creation, audience engagement, and operational efficiency. Here’s a look at the…
WSAW-TV’s Share Your Holidays raises more than $159K
WSAW-TV annual Share Your Holidays campaign raised $159,009 and thousands of pounds of non-perishable food during its 22nd year. The money will be split between the Wausau Salvation Army and The Neighbors’ Place. Food that was donated will go to…
Kramer named VP/GM of WMSN-TV
Jon Kramer is the new Vice President and General Manager of WMSN-TV in Madison. He was the station’s General Sales Manager starting in 2019. “Jon’s extensive expertise in developing innovative advertising strategies and his proven track record in maximizing revenue…
Wisconsin Broadcaster available now
The January/February issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Rusk to chair YP Committee, Stevenson stepping down
One of the original members of the WBA’s Young Professionals (YP) Committee is stepping down as chair. Terry Stevenson was also one of the founding organizers of the YP event known as the “Toolbox” which will take place Feb. 21…
Enrollment open for 2025 Walker Broadcast Management Institute
The 26th Walker Broadcast Management Institute is set for April 15-17 on the UW-Madison campus. Enrollment is now open and seats are available. The 2025 Institute marks the second year of another 3-year cycle (although you may join the cycle…
Two promoted at Mid-West Family Madison
Mid-West Family Madison has promoted Randy Hawke to the position of General Manager and Lyndsey Bishop to the position of Vice President of Business Development. Hawke has been a cornerstone of Mid-West Family Madison for more than 22 years. As…
Broadcasters partner to help prevent veteran suicides
I’m proud to have represented our Wisconsin broadcasters at a November announcement of a new effort to prevent veteran suicides. The Medical College of Wisconsin and War Memorial Center received a grant from Advancing a Healthier Wisconsin Endowment for the…
