Outgoing chair reflects on time with a rhyme

These days it is almost impossible to find a headline that doesn’t include ‘AI’ in some capacity. There’s no doubt that it can be useful…when used appropriately. The broadcast industry as a whole has been able to use AI in…
Student Forum to return to Lambeau Field in 2026

The recent Wisconsin Broadcasters Student Forum at Lambeau Field will return to Green Bay in 2026. The date for the next Forum will be Feb. 28, 2026. The recent Forum drew about 200 high school students and 200 college students…
Podcast: Local Airwaves, National Impact

Jim Timm (NE Broadcasters Assoc.) and Wendy Paulson (MN Assoc. of Broadcasters) dive into the most critical issues facing local radio and television with National Association of Broadcasters President and CEO Curtis LeGeyt.
Adams joins WTMJ-TV as sales manager

Don Adams is joining WTMJ-TV in Milwaukee as the station’s sales manager. Adams is a seasoned media sales leader with more than 20 years of experience spanning local station, regional, and national leadership roles at Univision, Warner Media/Xandr, and Ampersand….
Raffle winner to support veterans’ park

The winner of the 50/50 raffle at the WBA Awards Gala on May 3 will donate half of her winnings to a remodeling project at Fond du Lac County Veterans Park. Cheryl Millay had recently made a donation to the…
Richards remembered for talent, professionalism

Longtime WRJN program director and air personality, Ron Richards, died Saturday. Richards began his radio career in 1968 in Mauston at WRJC. After six months, he joined KFIZ, in Fond du Lac, then WZUU, now WRIT, in Milwaukee. He moved on…
WBA mourns the loss of Liz Boyd

WBA NCSA/PEP Coordinator, friend to broadcasters, and dear friend, Liz Boyd, died on May 7. She was 71. Her obituary is available here. Liz was with the WBA for 20 years and before that worked for WKOW-TV in Madison. As…
Beno keynotes WLKL anniversary celebration

Ken Beno, retired WBA Education Committee Chair and WBA Hall of Famer, was the keynote speaker at the 50th anniversary celebration of WLKL, the college radio station at Lake Land College in Illinois. Beno compiled the original license application for…
Jensen remembered for love of broadcasting

Eric Jurgensen, 61, of West Bend, known on the air as “Rick Jensen” is being remembered for his lifelong love of broadcasting. He died April 29 at Froedtert Hospital in Milwaukee from complications of a stroke. Jurgensen studied journalism at…

