Events

Join us at legendary Lambeau Field for a reception the evening before the WBA Student Forum at Lambeau Field. Come, enjoy time with your fellow broadcasters! Special guest Dennis Krause will be joining us!

In accordance with the WBA’s Assistance Action Plan For EEO Compliance, your WBA will be holding a job/career fair in conjunction with our Wisconsin Broadcasters Student Forum at Lambeau Field Saturday, Feb. 28 from noon to 2 p.m.  Set up…

Join us in Green Bay!

A leadership conversation on unity, focus, and radio’s collective strength. Presenter: Mike Hulvey

Ever wondered how people actually break into sports talk radio? Former standout college athletes and former TV sports reporter and two current ESPN Wisconsin radio professionals share how they broke into sports talk radio, built their voices, and found opportunities….

Local auto dealers are stepping into one of the most opportunity‑rich periods ever. You need to understand the truth about upcoming inventories, supply challenges, and the ins and outs of manufacturers’ rebates, incentives, and interest‑rate programs. You need to be…

Join us for an insightful session designed to help media credit professionals strengthen their credit and collection strategies. This webinar will cover proven practices for working with advertisers—both direct and through agencies—to minimize risk and maximize cash flow. Learn how…

RAB’s Seven Steps of Selling is the foundation of a successful career in sales. In this session, we focus on prospecting.

Join BIA Advisory Services for an exclusive webinar for MFM members based on The 2026 Local Media Financial Briefing: Advertising Growth, Transactions, Regulatory Shifts, and Opportunities. In this session, BIA analysts will translate the briefing’s insights into a practical, forward-looking…

Your WBA Hall of Fame is now available in a newly renovated, more expansive location in the Hilton Milwaukee and a reception is scheduled for April 2 to celebrate it. The reception is scheduled for 5:30 p.m. to 8 p.m. Registration…

The Walker Broadcast Management Institute is now in its 27th year. The 2026 Institute marks the third year of another 3-year cycle (although you may join the cycle at any time) and is designed for broadcast managers and those seeking…

Payments play a critical role in cash flow, operational efficiency, and client relationships—especially in the fast-moving media and broadcasting industry. This session provides media finance professionals with a practical overview of today’s payment landscape, focusing on advertiser payment behavior, emerging…

Explore how artificial intelligence is reshaping newsroom work. From research and reporting to editing, audience engagement, and ethical decision-making, learn where AI tools can improve accuracy, boost efficiency, and support journalists, as well as where human judgment, transparency, and editorial…

The WBA Awards for Excellence will be awarded at the WBA Awards Gala on May 2 at the Madison Marriott West. Celebrate your great service to the community with your fellow broadcasters! This year’s theme is “Diamond Jubilee” to celebrate 75…

Explore the latest federal policy and regulatory developments shaping the broadcasting landscape as we head into 2026. Learn about key actions, trends, and priorities emerging from Capitol Hill, federal agencies, and industry coalitions that could affect stations of all sizes….

The WBA Media Technology Institute will be at the Grand Geneva Resort in Lake Geneva June 16-18, 2026. Come back soon for more details. Please click here for more information on the WBA Summer Conference and hotel information.

Save the date! The 2026 WBA Summer Conference will celebrate the WBA’s 75th anniversary! It will be held June 17-18 at the Grand Geneva Resort in Lake Geneva. Come back later for details as the date approaches.

The Golf Outing at the WBA Summer Conference is taking place June 17 at the Grand Geneva Resort. Shotgun start at 7 a.m. The outing is held during the WBA Summer Conference which will be June 17-18 at Grand Geneva…

Explore where political advertising dollars are emerging in a high-stakes election year and what it takes for broadcasters to capture them. Learn how campaigns, consultants, and outside groups make placement decisions, who controls the budgets, and when stations need to…

Explore the critical intersection of IT security, operational safety, and compliance for broadcast facilities. Learn what broadcasters need to know about protecting networks, transmitters, and connected devices from growing cybersecurity risks, including practical measures for hardening systems and educating staff….

The Midwest Regional Broadcasters Clinic will return to the the Madison Marriott West on Sept. 15-16, 2026.  

Why does so much of our radio, TV and digital content look and sound the same? In this session, we’ll discover why we leave so much of our best content on the cutting room floor and discuss a creative process…

Explore how radio stations can move beyond traditional audience metrics to build genuine communities around shared interests, purpose, and connection. Learn what “community” really means in today’s media environment, why it’s different from simply producing more content, and how stations…

Explore the issues, frustrations, and decisions shaping broadcasters’ day-to-day work through an open Ask Anything conversation. Learn from unscripted, real-time answers as Speed Marriott and Derron Steenbergen tackle member-submitted questions—both submitted in advance and live. Gain candid insight and practical…

Join your fellow broadcasters at the Wisconsin State Capitol for a day of conversation with your Wisconsin state lawmakers. A briefing will be held in the morning with visits scheduled in the afternoon. Just your presence could change a vote!…