Wisconsin Broadcasters Association

In the News

How to Make the WBA the Most Effective, Powerful and Respected Interest Group in Madison

By Roger Utnehmer, WBA State Legislative Chair
(Note: This is from a memo Roger Utnehmer wrote to members of the WBA State Legislative Committee. However, it is something we can all benefit from reading.)

Thanks for agreeing to serve on the WBA Legislative Committee. My guarantee is that we will not have many meetings and I will only communicate with you when it’s important to do so. We are just days away from the filing deadline for candidates for State Assembly and State Senate. In July we’ll know who is running for what seat.

This is an important time to begin relationships, especially with candidates for open seats where no incumbent is running. A quick phone call congratulating a candidate on running along with an invitation to stop at your station and chat about broadcast issues will have impact if done NOW.

WBA EEO Dissemination List
Please Send Updates…..

We are in the process of updating our EEO Dissemination List, which is posted for you, our members on our website. We solicit updates annually, and also make changes when notified throughout the year.

I would have to say the WBA’s 2010 Summer Conference, which was held June 23 & 24 at the lively Chula Vista Resort in Wisconsin Dells was a definite success! I am very happy to announce that we ended up with more than 300 broadcasters, exhibitors, associate members and guests at the conference, which offered something for everyone.

My “Conference Week” started on Monday afternoon, as I took the opportunity to visit stations from the Portage, Baraboo, Reedsburg, Wisconsin Dells area. I thoroughly enjoy making station visits, as it gives me the opportunity to see first-hand how committed to...

Another Summer Conference is in the books. Thank you to all of our wonderful sponsors that support the WBA. We appreciate your support. The conference was a huge success, from the golfers who slogged through a sloppy Trappers Turn Golf Course to the “Mashed Potato Martinis”, there was something for everyone. A special thank you to our keynote speaker, President of the NAB, Senator Gordon Smith, who was so kind to stay past the lunch and join our Legislative Meeting.

A highlight of the conference was the Economic Update by Tim Foht and Erica Hill of M & I Wealth...