Your Wisconsin Broadcasters Association unveiled a new logo at the Student Forum at Lambeau Field on Saturday.
The logo is future-focused with a nod to aspects of the WBA logo that go back to the association’s beginnings 73 years ago. It was selected by a subcommittee of the board and then the board after a review of dozens of ideas. The new logo seeks to reflect with strength and clarity the mission of the WBA and its member stations.
“The creation of a new logo is the perfect occasion for the WBA and our members to contemplate our mission and our future,” said WBA President and CEO Michelle Vetterkind. “We are very pleased with the final outcome and grateful for all the insightful discussions involved in creating it.”
The logo will gradually replace the previous logo in WBA publications, digital properties, and many other applications.
