During the WISN 12 ‘Heat and Housing for Heroes Telethon,’ the Milwaukee area donated $41,573 to assist area veterans in need. The fundraiser provides veterans with financial support to keep their heat and power on during the cold winter months. It also helps ensure they have access to critical housing resources.
“Thousands of Wisconsin veterans needed our help ahead of the winter months. Our community truly stepped up to support our service members,” said Shawn Oswald, president and general manager of WISN 12. “It was very touching to see!”
The telethon took place on Nov. 4. During the fundraiser, people could donate by calling into a phone bank or by submitting online contributions. The money collected helps provide energy and housing assistance to the more than 21,000 Wisconsin veterans and their families, who need financial support.
“This was a substantive and impactful way to honor our nation’s heroes,” Oswald said. “WISN 12 is proud to play a part in helping veterans keep warm and stay in their homes.”
WISN 12’s ‘Heat and Housing for Heroes Telethon’ supports the efforts of an ongoing partnership involving Energy Services, Inc. and the Keep Wisconsin Warm/Cool Fund. Through their collaborative Heat and Housing for Heroes Campaign, those organizations help veterans experiencing life-threatening, heat and housing related emergencies. The initiative offers assist with furnace repairs, oil supply, and utility bill payments.



