Meyer remembered for farm broadcasting career

In the News People

WBA Hall of Famer and long-time farm broadcaster Bob Meyer died Jan. 6. He was 70.

Bob Meyer’s competitive public speaking experience through elementary and high school led to him pursuing a career in radio. Starting with a three-year stint in the mid 1970’s, Meyer returned to WDLB-WLJY in Marshfield in 1986 as assistant farm director. Later that year he began a 30-year run as the morning drive announcer on WDLB-AM. With that, Meyer became co-host of the Goetz Farm Radio Network’s morning farm show Daybreak. In 1987 he was named Program Director for WDLB. In 1991, Meyer became Farm Director for the Goetz Farm Radio Network. Over the following decade, GFRN increased its program offerings and its affiliate list to cover the state of Wisconsin.

In 2003, GFRN was acquired by Learfield Communications; as a part of Brownfield Ag News, Meyer could be heard on more than 350 stations in ten states.

During his long career, he conducted more than 20,000 interviews with newsmakers and people of interest in agriculture. Meyer has served on numerous boards and committees for organizations including Wisconsin Farm Technology Days and the Professional Dairy Producers of Wisconsin. His continued support of the FFA garnered him the Honorary American FFA Degree. For 30 years he has been “the voice” of the annual Wisconsin State FFA Convention. Farmers across Wisconsin know Bob Meyer for his booming voice and dedication to agriculture.

He was inducted into the WBA Hall of Fame in 2023.

Visitation is scheduled for Jan. 30 from 4-8 p.m. at the Loyal High School Gymnasium. A service is scheduled for Jan. 31 at 11 a.m. at the same location. There will be a visitation Saturday from 9 a.m. until the time of the service.