Geissler earns CAE, promoted to WBA VP

WBA Director of Operations and Public Affairs, Kyle Geissler, is being promoted to WBA Vice President after earning the Certified Association Executive (CAE) credential from the American Society of Association Executives. The change is effective immediately. “I’ve been fortunate to…
Lancaster to retire after 45 years in broadcasting

WSAW-TV VP/GM Al Lancaster is retiring in March after nearly 45 years in broadcasting. Lancaster served in the role for nearly 23 years. Before that he was a station manager at WLAX-TV-WEUX-TV in La Crosse and general sales manager at…
Hutchings remembered for storied career, MMI

Career broadcaster, leader of the Madison Media Institute, and WBA Hall of Famer Ed Hutchings died Sunday. He was 92. Hutchings’ 37-year career spanned radio announcing, television sportscasting, sales and management, and education. Hutchings became a broadcaster early in life….
WBA Awards competition draws 1,502 entries

Wisconsin’s radio and TV stations have submitted 1,502 entries to the Wisconsin Broadcasters Association Awards for Excellence contest. The submission deadline for the 2022 awards was Wednesday night. A total of 113 stations submitted entries. “Wisconsin’s broadcasters have a lot…
2 engineers awarded ‘Engineering Fellowship Grants’

Two Wisconsin broadcasting engineers have been awarded $500 Engineering Fellowship Grants from the WBA Foundation. Christian Hoyer was a broadcast engineer for WEAU-TV in Eau Claire and is moving to fellow Gray station, WMTV-TV in Madison. He’s pursuing Cisco IT…
Preparing next generation workers: Wisconsin Youth Apprenticeship Media Broadcast Technicians Pathway

Preparing next generation workers: Wisconsin Youth Apprenticeship Media Broadcast Technicians Pathway Not only do businesses require next-generation systems and technology, they also need next-generation workers. Youth apprenticeship is making this possible. Wisconsin’s Department of Workforce Development (DWD) recently launched the…
WSAW-TV’s ‘Share Your Holidays” raises $149K on 20th anniversary

WSAW-TV’s annual Share Your Holidays campaign raised $149,063 and thousands of pounds of non-perishable food during its 20th year. One hundred percent of the money is split between the Wausau Salvation Army and The Neighbors’ Place. Food that was donated…
Woodward lights up ‘The FUSE’

Woodward Radio Group has changed its Adult Contemporary station KZ 104.3 (WKZG) to an Alternative music format branded “Wisconsin’s Alternative, 104.3 The FUSE.” “KZ” ended its Christmas music on Dec. 27 and started stunting as “104.3, Weird Al Radio.” The…
Young broadcasting professionals recognized for contributions

Young professionals are making their mark on broadcasting in Wisconsin and the WBA is recognizing them. The WBA Young Professional of the Year Award seeks to recognize young broadcasters who have made a significant impact on their stations and communities….