Applications accepted for Student Leadership Award
The WBA Student Leadership Award is given to a broadcasting or broadcast journalism student of junior standing or above at a Wisconsin college or university who has most noticeably developed and exercised effective and creative skills in leadership. The student…
Leverage strengths to find new digital revenue
In the 2023 media landscape, it’s not enough for broadcasters to be just broadcasters anymore. The most successful companies in the industry are reaching beyond their airwaves to find other ways to convert their highly valuable audiences into other businesses….
EAS test successful
The Nationwide Periodic Test of the Emergency Alert System was a success not only in Wisconsin, but nationwide. I only had a few issues in the state reported to me, and each of those was a station-level problem. After the…
Dates set for 2024 Walker Broadcast Management Institute
The 25th Walker Broadcast Management Institute is set for April 23-25 on the UW-Madison campus. The 2024 Institute marks the first year of another 3-year cycle (although you may join the cycle at any time) and is designed for broadcast…
Nominations open for WBA Hall of Fame, Local Broadcast Legends
Nominations are now open for the WBA Hall of Fame and the Local Broadcast Legends, and there are changes to the nomination process. The WBA Hall of Fame Committee will now require all Hall of Fame nominations to come from…
Membership renewals in the mail, can be paid online
It’s WBA membership renewal time. When 2023 ends, so does your WBA membership. You should soon be receiving your 2024 WBA membership renewal notice in the mail. Sign up now and keep your membership in full force, without interruption, through…
Morgan Murphy general counsel to retire
After 45 years of service, Morgan Murphy Media general counsel Richard Burns will retire at the end of the year. Media attorney Jonathan Allen will assume the leadership role after decades of legal consulting work with MMM. “It’s been a…
Milwaukee Radio Group recognized for helping firefighters
Milwaukee Radio Group is being recognized for its efforts to help local firefighters. The Professional Fire Fighters of Wisconsin Charitable Foundation presented its annual media award to Milwaukee Radio Group for its “Answering the Call” campaign in support of first…
WBA awards entries are a winning investment
Your station is no doubt inundated with network ads touting the benefits of investing in various stocks, funds, or even gold. They all promise big returns and stability. Listeners respond to such ads because no one wants to feel they…
