Exciting changes coming in 2024
As I write this column, it is hard to believe it is my last one as Chair. Although my year-long term has gone quickly, it has been filled with rewarding work that we’ve done together as a board and meaningful…
Make plans to bring a young broadcaster to State Legislative Day
The holiday season will go quickly, which is why your WBA is already making plans for State Legislative Day in Madison on Jan. 24. If you’re not familiar with State Legislative Day, it’s a day at the State Capitol for…
Aspiring broadcasters to get inspiration at Lambeau Field
Your WBA Student Seminar is coming to Lambeau Field in Green Bay on Feb. 24 and using the opportunity to enhance our efforts to inspire future broadcasters. The event will include unique opportunities to learn, network, and gain hands-on experience….
Wisconsin Broadcaster available now
The November/December issue of Wisconsin Broadcaster is now available. Highlights from this issue:
Meekins to retire from TMJ4 News
Carole Meekins will retire from TMJ4 (WTMJ-TV) on Nov. 30 after 32 years at the station and more than 40 years in television. Meekins is an award-winning journalist and the most veteran anchor in the Milwaukee market. She is well…
Applications accepted for Student Leadership Award
The WBA Student Leadership Award is given to a broadcasting or broadcast journalism student of junior standing or above at a Wisconsin college or university who has most noticeably developed and exercised effective and creative skills in leadership. The student…
Leverage strengths to find new digital revenue
In the 2023 media landscape, it’s not enough for broadcasters to be just broadcasters anymore. The most successful companies in the industry are reaching beyond their airwaves to find other ways to convert their highly valuable audiences into other businesses….
EAS test successful
The Nationwide Periodic Test of the Emergency Alert System was a success not only in Wisconsin, but nationwide. I only had a few issues in the state reported to me, and each of those was a station-level problem. After the…
Dates set for 2024 Walker Broadcast Management Institute
The 25th Walker Broadcast Management Institute is set for April 23-25 on the UW-Madison campus. The 2024 Institute marks the first year of another 3-year cycle (although you may join the cycle at any time) and is designed for broadcast…
