Summer Conference hotel deadline extended
Coming to Summer Conference in Sheboygan? The Blue Harbor resort has extended the hotel reservation deadline to June 2. Get all the Summer Conference information here: Summer Conference Sign up today!
Madison TV station raises breast cancer awareness with live ‘Race for the Cure’ coverage
A Madison TV station produced a live broadcast from the Komen Race for the Cure in Fitchburg to support breast cancer awareness. WISC-TV personalities covered the May 20 event by talking live to breast cancer survivors and some of the…
Vetterkind testifies in support of repealing personal property tax
WBA President and CEO Michelle Vetterkind testified twice to state lawmakers in support of repealing Wisconsin’s personal property tax. She testified on May 24 before the Senate Committee on Revenue, Financial Institutions and Rural Issues and on June 1 before…
Radiothon raises record $690K for children’s hospital
A radiothon run by a Madison radio group raised $690,684 for American Family Children’s Hospital, the highest amount ever raised during the annual event. Mid-West Family Broadcasting stations 93.1 Jamz (WJQM) and Q106 (WWQM) hosted the radiothon over three days…
Lytle: You can’t bore people into buying from you
In 1976 there were no cell phones or email. We had a message nail. When you walked into the office, the first thing you did was retrieve all the little pink message slips from the message nail and go through…
Judges step up for WBA Awards for Excellence
Radio and television stations from across Wisconsin submitted their best on-air, digital and social media projects from 2016 for the WBA Awards for Excellence. Award submissions totaled 1,783 in dozens of categories. Congratulations to all WBA Awards for Excellence participants….
WBA thanks awards co-chair for many years of service
Long-time WBA Awards Committee co-chair Lindsay Wood Davis was honored at the awards gala in May for his many years of transformative leadership of the committee. WBA President and CEO Michelle Vetterkind told attendees of the gala that the current…
Science writing experts share advice for science reporters
Consider how news science-based stories are framed for the reader. Ask scientists about why a natural or human-caused occurrence happens. Take advantage of Madison-based science resources. Those are some of the suggestions offered at “Secrets for Success in Science Journalism,” the spring…
Students consider careers in broadcast marketing
A WBA Foundation program is preparing college and high school students for careers in broadcast marketing. Ten years ago, your WBA Foundation initiated a pilot project aimed at identifying and training new sales personnel for Wisconsin radio and television stations….
