Time: Noon (CT)
In this interactive session, Local Direct Specialist Paul Weyland talks to Account Executives, Production People and Promotions about how to come up with Genius Creative Ideas whether you’re a Creative Genius or not. Once your local client is convinced beyond a shadow of a doubt that your plan for their success is better than their plan, they’ll hold your hand and let you lead. Once Paul shares his Creative Strategy, he’ll open up the conversation to you. Submit any Product/Service Category you’d like, and Paul will come up with a long-term creative idea “On the Spot.” You’ll learn lots of great new things you can share with clients immediately. And because this is a Paul Weyland session…you’ll be thoroughly entertained while you’re learning.
- Webinar: Chief Operator Rules Date: July 18, 2019
- WBA’s Doug Chickering – WIAA Sports Workshop Date: July 24, 2019
- Webinar: Transmitters aren’t supposed to be exciting… But saving money is! Date: August 15, 2019
- Webinar: License Renewal Date: August 15, 2019
- Webinar: What the future sales team looks like and how you can prepare? Date: September 19, 2019
- Broadcasters Clinic Date: October 15, 2019
- Webinar: Recruiting and Hiring Better Salespeople Date: October 17, 2019
- Winter Conference & State Legislative Day Date: January 29, 2020
- Student Seminar Date: March 7, 2020
- Walker Broadcast Management Institute Date: April 14, 2020
- Awards Gala Date: May 2, 2020
- Summer Conference Date: June 17, 2020
This program is complete and an archive is available.