
iHeartMedia Milwaukee and Fox 6 (WITI) in Milwaukee teamed up to raise $84,130 for victims of Hurricane Florence.
The radio and TV pair was also working with Clear Channel Outdoor Americas.
On-air personalities from iHeartMedia Milwaukee’s News/Talk 1130 WISN, FM106.1, 95.7 BIG FM, The Big 920, 97-3 NOW and V100.7 including Ridder, Scott and Quinn from FM106.1; Hannah from 95.7 BIG FM; Rahny Taylor from 97-3 NOW and Bailey Coleman, Reggie Brown and Promise from V100.7 staffed a phone bank and processed donations. The stations supported the event on-air, on the stations’ websites, and through its social media channels encouraging listeners to donate to families affected by Hurricane Florence.
“It’s great when multiple media outlets come together for the common good,” said Colleen Valkoun, Market President for iHeartMedia Milwaukee. “Our thoughts and prayers are with those affected by Hurricane Florence and we’re happy to help support the mission of the American Red Cross.”
“People in southeast Wisconsin know how to help others and we were able to give them the opportunity,” said President and General Manager Chuck Steinmetz. “FOX6 is proud to be a part of giving back to those in need.”
The money raised will benefit the American Red Cross.