Beginning with the 2025 MLB season, 100.5 ESPN Madison will become Madison’s new radio home of the Milwaukee Brewers.
With the addition of Milwaukee Brewers baseball, 100.5 ESPN (WTLX) expands its sports coverage lineup, which already includes Wisconsin Badgers Volleyball and the Milwaukee Bucks Radio Network.
Good Karma Brands Milwaukee-owned station 620 WTMJ has served as the flagship station for Milwaukee Brewers baseball since 1971 in addition to being the home of the Milwaukee Bucks Radio Network.
“Milwaukee Brewers baseball has a rich history that resonates deeply with fans across Wisconsin, and we’re thrilled to bring that tradition to Madison,” said Craig Karmazin, founder and CEO of Good Karma Brands. “For decades, 620 WTMJ has been the iconic home of Brewers baseball, and we’re proud to expand that legacy by making Brewers broadcasts accessible to even more fans in Madison. This partnership not only strengthens our commitment to delivering top-tier sports content but also creates incredible opportunities for our fans, partners, and teammates to connect with the game they love.”
The 2025 Milwaukee Brewers regular season begins March visiting the New York Yankees, with the home opener set for March 31 hosting the Kansas City Royals at American Family Field.
