The Country Music Association (CMA) announced Tuesday that Morning Show Hosts Ben & Arnie of COW97 (WCOW-FM) have been named Small Market Personality of the Year and will be recognized at the 59th Annual CMA Awards, recognizing excellence in country radio broadcasting across the United States.
Ben & Arnie were notified of their win during Tuesday’s show via phone by Country hit-maker Tucker Wetmore.
Known for their quick wit, community spirit, and unmistakable on-air chemistry, Ben & Arnie have been waking up listeners across western Wisconsin with laughter, local flavor, and country hits for more than 13 years. Their blend of humor, heartfelt storytelling, and connection with listeners has made them a staple of the region’s morning routine.
“This is truly an honor,” said co-host Ben. “We do this because we love connecting with our community — sharing stories, jokes, and great country music. To be recognized by the CMA is humbling beyond words.”
Arnie said, “We owe it all to our listeners. They’re the reason we get up early every morning — and the reason we can laugh even before the first cup of coffee kicks in.”
The CMA Broadcast Awards recognize outstanding achievement in country radio and are voted on by CMA members across the nation. The honor places Ben & Arnie among the top country broadcasters in the industry and highlights COW97’s continued commitment to local content and listener engagement.
COW97 General Manager Suzanne Hoffman praised the duo. “Ben & Arnie bring authenticity, energy, and heart to every show. This award is a well-deserved acknowledgment of their talent and their deep connection to our community.”
Listeners can tune in to Ben & Arnie in the Morning weekdays from 5 to 10 a.m. on COW97, streaming at cow97.com or on the COW97 app.
